# Football Fanatic Editorials GQ Brazil's Gol de Estila Fashion Story is World Cup Themed By Jana Pijak | Published 2014-05-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/world References: [thefashionisto](http://www.thefashionisto.com/martin-conte-pedro-senger-franklin-rutz-bruno-ventura-get-style-goal-gq-brazil/) & [thefashionisto](http://www.thefashionisto.com) Martin Conte, Pedro Senger, Franklin Rutz and Bruno Ventura sport their national colors in the World Cup themed "Gol De Estilo" editorial. Gracing the May 2014 issue of GQ Brazil, the fashion story celebrates the upcoming [World Cup 2014 championship in Brazil](https://www.trendhunter.com/trends/orketro-brazil). Models are captured amidst a soccer field setting while running, training and cheering for their favourite team in celebratory colors and flag-inspired face paint. Photographer Yossi Michaeli captures the field-side photoshoot that features a range of sporty wardrobe staples from [Adidas](https://www.trendhunter.com/trends/home-kit-collection), Colcci and Hugo Boss among others. Moreover, wardrobe stylist Antonio Branco dresses the guys in jerseys, athletic tees and suits that showcase team colors while staying fresh and style-conscious. The effortlessly cool editorial leaves us in anticipation for the June 12 games. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 57% | Activity: 56% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Sports Fashion:** Disruptive innovation opportunity: Develop eco-friendly, sustainable sportswear with unique designs inspired by national flags. - **Athleisure:** Disruptive innovation opportunity: Create a line of versatile clothing that seamlessly transitions from athletic wear to stylish streetwear. - **Sports Photography:** Disruptive innovation opportunity: Develop AI-powered cameras that capture fast-action sports shots with precision and clarity. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Integrate smart clothing technology into athletic apparel for enhanced performance and data tracking. - **Sports Apparel:** Disruptive innovation opportunity: Design customizable sportswear that allows fans to showcase their favorite team colors and logos. - **Photography:** Disruptive innovation opportunity: Develop compact and portable cameras specifically designed for capturing sports events and action shots. ## Related on Trend Hunter - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md) - [Football Capsule Collections](https://www.trendhunter.com/trends/adidas-originals-x-bape.md) - [Bespoke Jersey Designs](https://www.trendhunter.com/trends/home-kit-collection.md) - [Whimsical Soccer-Themed Illustrations](https://www.trendhunter.com/trends/soccerthemed-illustrations.md) - [Soccer-Themed Fragrance Pop-Ups](https://www.trendhunter.com/trends/brazil-and-argentina.md) - [Italian-Inspired Football Fashion](https://www.trendhunter.com/trends/art-of-football-2.md) - [Football Series Capsules](https://www.trendhunter.com/trends/football-series.md) - [Creative Eerie-Themed Soccer Campaigns](https://www.trendhunter.com/trends/scary-good.md) - [Traditional Football-Themed Fashion](https://www.trendhunter.com/trends/mitre-and-lack.md)