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# Free Vegan Ice Creams
Ben & Jerry’s Will Give Away Free Ice Cream for World Vegan Day

By Grace Mahas | Published 2019-10-24 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/world-vegan-day
References: [vegnews](https://vegnews.com/2019/10/ben-and-jerrys-gives-away-free-ice-cream-for-world-vegan-day) & [benjerry](https://www.benjerry.com/?lokokkkjkkjkk)

In honor of World Vegan Day on November 1st, beloved ice cream brand Ben & Jerry's will be giving away [free plant-powered ice cream](https://www.trendhunter.com/trends/ice-cream-day-deal) at participating Scoop shops nationwide from 4 pm to 8 pm. The brand has a variety of [vegan flavors](https://www.trendhunter.com/trends/pols-ice-cream) including Chocolate Fudge Brownie, Coffee Caramel Fudge, PB & Cookies, and Chunky Monkey -- to name a few.

“Come celebrate World Vegan Day with us,” the ice cream brand stated in a statement promoting the event. “Whether you’re curious about our non-dairy flavors and want to give them a try without even opening your wallet, or love them already and need an afternoon pick-me-up, we can’t wait to see you.”

Socially driven holidays like World Vegan Day provide ideal opportunities to create [niche experiences for consumers](https://www.trendhunter.com/trends/krispy-kreme-world-kindness-day) during less busy seasons.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 57% | Activity: 67% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Ice Cream:** The increasing popularity of plant-based diets and the demand for vegan options present opportunities for the development of new and innovative plant-based ice cream flavors and brands.
- **Promotional Events:** Brands can leverage socially driven holidays and events to create unique experiences and engage with consumers by offering free product samples and promotions.
- **Non-dairy Alternatives:** The growing preference for non-dairy alternatives provides a chance for ice cream brands to expand their product offerings and cater to a wider audience.

### Where This Applies

- **Food and Beverage:** The food and beverage industry can explore the development of plant-based ice cream products to meet the demand for vegan and dairy-free options.
- **Marketing and Advertising:** Marketing and advertising professionals can capitalize on socially driven holidays by creating promotional events and campaigns to increase brand awareness and engage with consumers.
- **Retail and Hospitality:** The retail and hospitality industries can incorporate plant-based ice creams into their offerings to attract vegan and health-conscious consumers and provide them with diverse options.

## Related on Trend Hunter

- [Dairy-Free Frozen Dessert Collections](https://www.trendhunter.com/trends/dairy-free-decadence-series.md)
- [Dairy-Free Banana Ice Cream](https://www.trendhunter.com/trends/bananas-foster.md)
- [Vegan Ice Cream Cakes](https://www.trendhunter.com/trends/vegan-ice-cream-cakes.md)
- [Non-Dairy Dessert Tours](https://www.trendhunter.com/trends/ben-jerrys-creamy-dreamy-nondairy-tour.md)
- [Chocolate-Packed Dairy-Free Frozen Desserts](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy.md)
- [Free Ice Cream Promotions](https://www.trendhunter.com/trends/free-ice-cream1.md)
- [Vegan-Friendly Frozen Desserts](https://www.trendhunter.com/trends/2025-dairy-free-decadence-series.md)
- [Crowd-Pleasing Non-Dairy Desserts](https://www.trendhunter.com/trends/strawberry-cheezecake.md)
- [Vegan Imitation Ice Creams](https://www.trendhunter.com/trends/brave-robot.md)
