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# Nightastic Water Shows
'World of Color' New After-Dark Entertainment at Disneyland

By Katie Cordrey | Published 2010-07-28 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/world-of-color
References: [techmamas](http://www.techmamas.com/main/2010/07/disney-world-of-color.html) & [disneylandnews](http://www.disneylandnews.com/press)

The [World of Color](https://www.trendhunter.com/trends/WLD-token) is a brilliantly choreographed [multimedia water and light show](https://www.trendhunter.com/trends/immersive-art-installation). It combines nearly 1,200 powerful fountains, lasers, fire, fog, [Disney](https://www.trendhunter.com/trends/pixar-place-hotel) music in surround sound and projected images in a state-of-the-art technical marvel.

With fountains that can shoot water up to 200 feet in the air, the World of Color debuted in June 2010 as part of a lineup of new after-dark shows. The World of Color will be part of year-round exhibitions at Disney’s California Adventure park.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 18% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### Why This Trend Is Growing

- **Multimedia Water Shows:** Develop innovative multimedia water shows that combine elements such as fountains, lights, music, and projections to create immersive experiences.
- **Technological Advancements in Water Shows:** Explore new technologies to enhance the visual and audio effects of water shows, such as advanced fountains, lasers, and surround sound systems.
- **Year-round Water Show Offerings:** Create year-round water show exhibitions to attract visitors and provide ongoing entertainment experiences.

### Industries Being Reshaped

- **Entertainment:** The entertainment industry can leverage the trend of multimedia water shows to create unique and captivating experiences for audiences.
- **Theme Parks:** Theme park operators can capitalize on the technological advancements in water shows to enhance their attractions and offer immersive experiences to visitors.
- **Event Production:** Event production companies can specialize in creating and implementing year-round water show exhibitions for various events and venues.

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