# Painted-On Costumes The 2010 World Bodypainting Festival in Austria Features Amazing Artwork By Katie Cordrey | Published 2010-07-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/world-bodypainting-festival References: [euronews.net](http://www.euronews.net/2010/07/19/world-bodypainting-festival-makes-a-splash/) & [bodypainting-festival](http://www.bodypainting-festival.com/) The 2010 World Bodypainting Festival was held in Austria in July. Artists from around the world participated and transformed models’ skin into [works of art using paint](https://www.trendhunter.com/trends/rusto). Some called the festival "the [most colorful event on the planet](https://www.trendhunter.com/trends/international-tourism-festival)." It would be difficult to disagree. ‘Body Circus,' a [fantasy ball](https://www.trendhunter.com/trends/live-art-creation) in a medieval castle is one of the most popular events at the World Bodypainting Festival. Several hundred people dressed in costumes and paint for the ball and provided a visual feast for onlookers. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 98% | Activity: 100% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Painted-on Costumes:** Disruptive innovation opportunity: Develop body paint technology that allows for realistic and long-lasting painted costumes. - **Bodypainting Art:** Disruptive innovation opportunity: Create digital platforms or apps that connect bodypainting artists with potential clients for custom designs and collaborations. - **Fantasy Events:** Disruptive innovation opportunity: Design immersive virtual reality experiences that simulate fantasy events like the Body Circus, allowing people to participate from anywhere in the world. ### Where This Applies - **Art and Entertainment:** Disruptive innovation opportunity: Integrate bodypainting art into mainstream entertainment by collaborating with film, theater, and fashion industries for unique visual experiences. - **Cosmetics and Beauty:** Disruptive innovation opportunity: Develop body paint products that are safe, easy to apply and remove, and offer a wide range of colors for creative expression. - **Event Planning and Promotion:** Disruptive innovation opportunity: Create immersive event experiences that combine bodypainting art, music, and interactive elements to attract a global audience and create lasting memories. ## Related on Trend Hunter - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Supermarket-Inspired Nail Art Designs](https://www.trendhunter.com/trends/festival-inspired-nail-art.md) - [Vibrant City Installations](https://www.trendhunter.com/trends/craig-karl2.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Battle-Style Art Events](https://www.trendhunter.com/trends/the-art-of-competition.md) - [Colorfully Inflatable Art Installations](https://www.trendhunter.com/trends/blowup-art-the-hague.md) - [Beauty Tattoo Pop-Ups](https://www.trendhunter.com/trends/black-vinyl-lip-stain.md) - [Festive Light Painting Techniques](https://www.trendhunter.com/trends/light-painting-1.md) - [Environment-First Tourism Festivals](https://www.trendhunter.com/trends/paradise-city-festival.md)