# Mobile Automation Apps Workflow is an App for Automating Simple Tasks on a Phone or Tablet By Laura McQuarrie | Published 2014-12-17 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/workflow References: [lifehacker](http://lifehacker.com/workflow-automates-any-task-on-ios-1670347736) & [itunes.apple](https://itunes.apple.com/app/id915249334?mt=8) Described as "your [personal automation tool](https://www.trendhunter.com/trends/botchief)," the Workflow app is designed to make things in your daily life a little bit simpler. The iOS app includes [programmable actions for a mobile device's](https://www.trendhunter.com/trends/linear-mobile) contact list, calendar, maps, browser, as well as social and document-sharing apps. For example, Workflow is useful for getting directions to the nearest coffee shop or restaurant with the press of one button, automatically tweeting the song you're listening to or saving all of the images on a web page that you're browsing. The beauty of this app is that even if these actions aren't things that you would find useful on a regular basis, you can tailor Workflow to do exactly what you like. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 72% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Why This Trend Is Growing - **Mobile Automation Apps:** Apps designed for automating simple tasks on mobile devices are becoming increasingly popular. - **Personalized Workflows:** The ability to tailor automation apps to personal preferences is a growing trend in mobile technology. - **Integrated App Functionality:** Apps that offer programmable actions for multiple mobile apps are becoming more common. ### Industries Being Reshaped - **Mobile App Development:** Companies that provide personalized automation apps are disrupting the mobile app development industry. - **Productivity Tools:** Mobile automation apps like Workflow introduce disruptive innovation and competition into the productivity tools market. - **Social Media Apps:** Automation apps that integrate with social and document-sharing apps are changing the landscape of the social media industry. ## Related on Trend Hunter - [Workflow Automation Tools](https://www.trendhunter.com/trends/workplete.md) - [Integrated Workflow Tools](https://www.trendhunter.com/trends/embed-workflow.md) - [Workflow Automation Assistants](https://www.trendhunter.com/trends/inbox-ai.md) - [Workflow Automation Tools](https://www.trendhunter.com/trends/manaflow.md) - [AI Workflow Automations](https://www.trendhunter.com/trends/automation-ai.md) - [Customizable Automation Platforms](https://www.trendhunter.com/trends/airtable.md) - [Workflow Automation Suites](https://www.trendhunter.com/trends/infawork.md) - [Automated Task Managers](https://www.trendhunter.com/trends/approveit-tasks.md) - [No-Code AI Automation](https://www.trendhunter.com/trends/workbeaver.md)