# Wool Magazine: Trend Hunter Spotlights Areas of Innovation Shelby Walsh and Tana Makmanee in Wool By Ell Smith | Published 2018-11-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wool-magazine-shelby-walsh References: [woolmagazine](https://www.woolmagazine.com/) As a publication rooted in sparking innovative conversation, Wipro's Wool Magazine understands the importance of detecting new trends as they emerge, which is why the brand collaborated with Trend Hunter's Shelby Walsh and Tana Makmanee, to spotlight the latest happenings in four different areas of innovation. Affordable 3D Printing, Ethics and AI, Experiential Storytelling and Gene Personalization are some of the emerging patterns President Shelby Walsh and VP of Research Services, Tana Makmanee spotlight in Wool Magazine's comprehensive 'Trends' segment. The four featured topics discuss the evolution of 3D printing, the ethical framework that surrounds advancements in AI technology, the customization of genetic testing and using a narrative to better connect with an audience. Fueled by Trend Hunter's research, Wool magazine's 'Trends' segment offers insights and current examples to support the outlined areas of innovation. Read the full article [here](https://www.woolmagazine.com/) to learn more about these emerging trends. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 8% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Affordable 3D Printing:** Opportunity for disrupting traditional manufacturing processes by making 3D printing more accessible and affordable. - **Ethics and AI:** Opportunity to develop ethical frameworks and guidelines for the responsible and safe use of AI technology. - **Experiential Storytelling:** Opportunity to create immersive and engaging narratives to connect with audiences on a deeper level. ### Where This Applies - **Manufacturing:** Disruptive innovation opportunities in the manufacturing industry through the adoption of affordable 3D printing technology. - **Technology:** Opportunities to shape the ethical landscape of AI technology and contribute to responsible AI development. - **Marketing and Entertainment:** Innovative approaches to experiential storytelling that can revolutionize marketing and entertainment industries. ## Related on Trend Hunter - [Art-Tech Zine Collaborations](https://www.trendhunter.com/trends/twentynine-zine.md) - [Fashion-Focused Substack Publications](https://www.trendhunter.com/trends/what-should-i-wear.md) - [AI Virtual Fitting Rooms](https://www.trendhunter.com/trends/ai-virtual-fitting-room.md) - [AI-Generated Topic Art](https://www.trendhunter.com/trends/the-art-of-trending-1.md) - [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md) - [Cultural Newsletter Subscriptions](https://www.trendhunter.com/trends/off-the-cuff.md) - [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md) - [AI Shopping Customization Tools](https://www.trendhunter.com/trends/zegna-x.md) - [Web3 Fashion Show Initiatives](https://www.trendhunter.com/trends/reinventing-the-runway.md)