# Repurposed Wood Shoes Hey Dude Shoes' Wally Flex-wood Style Helps to Protect Kiwi Birds By Laura McQuarrie | Published 2019-06-12 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/wood-shoe References: [prnewswire](https://www.prnewswire.com/news-releases/hey-dude-shoes-creates-a-limited-edition-shoe-made-from-repurposed-wood-300864564.html) & [heydudeshoesusa](https://www.heydudeshoesusa.com/pages/flexwood) Hey Dude Shoes introduced a limited-edition [repurposed wood shoe](https://www.trendhunter.com/trends/wooden-jacket) with an innovative manufacturing technique and a mission to support the kiwi bird and its natural habitat. The comfortable wooden shoe highlights just how existing resources may be used in place of virgin materials and newly harvested wood. A portion of the sales from each of the [eco-friendly shoes](https://www.trendhunter.com/trends/the-ripple-shoe) will be put towards supporting the Kiwis, which helps to protect one kiwi bird for a year. The new footwear style from Hey Dude Shoes builds off of its popular Wally style with a Wally flex-wood material, which combines comfort and an aesthetically pleasing texture. Alongside wood, the non-toxic shoes are made with a [real cork top layer](https://www.trendhunter.com/trends/sole-jasper-chukka) and an insole that's free from animal by-products. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 13% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Repurposed Wood Products:** Create innovative manufacturing techniques with repurposed wood products for a unique and eco-friendly solution. - **Eco-friendly Footwear:** Develop sustainable options for footwear with eco-friendly materials such as repurposed wood and cork. - **Charitable Purchases:** Encourage consumers to give back through charitable donations from product sales, increasing brand loyalty and making a positive impact. ### Sectors Adopting This - **Footwear:** Create eco-friendly footwear using repurposed wood and cork, reducing the industry's reliance on virgin materials. - **Home Decor:** Develop innovative manufacturing techniques with repurposed wood to create unique home decor solutions. - **Charitable Organizations:** Partner with brands to generate revenue and raise awareness, providing a sustainable source of funding to support charitable organizations like the Kiwi bird conservation efforts. ## Related on Trend Hunter - [Upcycled Cork Sneakers](https://www.trendhunter.com/trends/sole-jasper-chukka.md) - [Recycled Rope-Made Footwear](https://www.trendhunter.com/trends/shore.md) - [Discarded Shoe-Created Stools](https://www.trendhunter.com/trends/wu-series.md) - [Discarded Wood Construction Materials](https://www.trendhunter.com/trends/woodoo.md) - [Vibrant Soda-Inspired Footwear](https://www.trendhunter.com/trends/cocacola-collection.md) - [Textile-to-Textile Recycled Sneakers](https://www.trendhunter.com/trends/allbirds-remix.md) - [Western Ranch-Inspired Footwear](https://www.trendhunter.com/trends/heydude-x-yellowstone-collection.md) - [Petroleum Product-Free Shoes](https://www.trendhunter.com/trends/the-ripple-shoe.md) - [Net Zero Carbon Shoes](https://www.trendhunter.com/trends/allbirds-m00nshot-zero.md)