# Classic Storybook-Inspired Sweets Wonka Ice Cream is Set to Hit Shelves in Seven New Flavors By Jaime Neely | Published 2012-05-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wonka-ice-cream References: [foodbeast](http://foodbeast.com/content/2012/04/26/wonka-ice-cream-launches-with-seven-flavors-none-of-which-include-shredded-golden-tickets/) & [candywarehouse](http://www.candywarehouse.com/brands/willy-wonka-candy/) Available exclusively in stores in northern California and Nevada are the new flavors of [Willy Wonka](https://www.trendhunter.com/trends/blue-stripes-cacao) ice cream. The candy giant, which has tackled everything sweet from Bottle Caps to Runts, has decided to test the waters in the ice cream industry. With hot summer days just around the corner, fans of the brand and the sweet treat can look forward to indulging in [seven seriously sinful flavors](https://www.trendhunter.com/trends/fatboy-ice-cream). The flavors include Kerfuffle Truffle, Chipperberry Swirl, Chocolate Mintropolis, Caramel Nut Kadoozle, Chocolate Chipper Chip, Chocolate Snowflakes and Kernelpuff Caramelstuff. With names as curious as these, and flavors as tempting and drool-inducing, it is likely that the new Wonka Ice Cream will give [Ben & Jerry's](https://www.trendhunter.com/trends/ben-jerrys-chocolatey-orange-chunk) a run for its money and customer loyalty this summer. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 53% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Storybook-inspired Sweets:** The popularity of classic storybook-inspired sweets is creating opportunities for innovation and creativity in the dessert industry. - **Premium Novelty Ice Cream:** The demand for unique and indulgent ice cream flavors is driving the growth of the premium novelty ice cream market. - **Crossover Products:** The trend of crossover products between established brands is creating opportunities for new and exciting flavor combinations in the food industry. ### Who This Affects Most - **Desserts:** The dessert industry can leverage classic storybook themes and flavors to create memorable and Instagram-worthy treats for customers. - **Ice Cream:** The ice cream industry is seeing growth in the premium novelty market, with consumers willing to pay more for unique and indulgent flavors like those offered by Wonka Ice Cream. - **Food and Beverage:** The popularity of crossover products like Wonka Ice Cream presents opportunities for innovation and creativity in the food and beverage industry. ## Related on Trend Hunter - [Sci-Fi Series Ice Creams](https://www.trendhunter.com/trends/stranger-things-scoops-ahoy-ice-cream.md) - [Frozen Candy Bar Confections](https://www.trendhunter.com/trends/candy-bar-ice-cream.md) - [Hazelnut Ice Cream Treats](https://www.trendhunter.com/trends/wells-ice-cream.md) - [Candy-Themed Frozen Cone Treats](https://www.trendhunter.com/trends/new-klondike-cones.md) - [Super-Premium Chocolate Ice Creams](https://www.trendhunter.com/trends/premium-chocolate-ice-cream.md) - [Artisanal Retailer-Exclusive Ice Creams](https://www.trendhunter.com/trends/van-leeuwen-ice-cream-flavors.md) - [Retailer-Exclusive Ice Creams](https://www.trendhunter.com/trends/van-leeuwen-ice-cream.md) - [Chocolatier-Approved Ice Creams](https://www.trendhunter.com/trends/mcconnells-fine-ice-creams-sees-candies.md) - [Nostalgic Summer Ice Creams](https://www.trendhunter.com/trends/super-fun-times.md)