# Eco Luxury Advent Calendars The Eco Wonderland Advent Calendar Shares Vegan & Plastic-Free Treats By Laura McQuarrie | Published 2020-11-23 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/wonderland-advent-calendar References: [livingetc](https://www.livingetc.com/best-advent-calendars) & [freedmstreet](https://www.freedmstreet.co.uk/products/freedm-street-2020-advent-calendar?_pos=1&_sid=fe3cc2a62&_ss=r) The Eco Wonderland Advent Calendar is a first-of-its-kind in the UK, as it's filled with products that are cruelty-free, [vegan and plastic-free](https://www.trendhunter.com/trends/ultimate-advent-calendar). Sharing a selection of [eco-friendly beauty and lifestyle products](https://www.trendhunter.com/trends/omy-lab-advent-calendar) for ingredient-conscious consumers, the holiday advent calendar contains 17 full-size products by 17 brands. As well as including a few plant-based treats, the advent calendar boasts "Good Deed Doors" that help to support food banks across the UK, [Animal Free Research](https://www.trendhunter.com/trends/myprotein-x-perfect-day) and the Hopefield Animal Sanctuary. Housed within a reusable box made from kraft paper board that's designed to last, the Eco Wonderland Advent Calendar helps to create a whole holiday countdown experience that's been mindfully considered. Additionally, trees are being planted to offset the production of the boxes, the products and the shipping. Image Credit: FREEDM STREET ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 67% | Activity: 54% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Beauty:** Disruptive innovation opportunity: Develop new, sustainable beauty products and packaging that cater to ingredient-conscious consumers. - **Cruelty-free Lifestyle:** Disruptive innovation opportunity: Create innovative solutions and services that promote a cruelty-free lifestyle and support animal rights organizations. - **Plastic-free Products:** Disruptive innovation opportunity: Explore alternative materials and develop plastic-free products that align with the growing demand for sustainable options. ### Sectors Adopting This - **Beauty and Cosmetics:** Disruptive innovation opportunity: Reimagine the beauty industry by incorporating eco-friendly practices, vegan ingredients, and plastic-free packaging. - **Sustainable Packaging:** Disruptive innovation opportunity: Revolutionize the packaging industry by creating reusable or compostable packaging materials that reduce plastic waste. - **Animal Rights and Welfare:** Disruptive innovation opportunity: Drive change in industries by supporting animal rights organizations, developing cruelty-free alternatives, and promoting ethical practices. ## Related on Trend Hunter - [Vegan-Friendly Advent Calendars](https://www.trendhunter.com/trends/happi-advent-calendar.md) - [Eco Charity Advent Calendars](https://www.trendhunter.com/trends/ebay-and-this-is-beauty.md) - [Eco-Friendly Chocolate Advent Calendars](https://www.trendhunter.com/trends/alter-eco-advent-calendar.md) - [Refillable Advent Calendars](https://www.trendhunter.com/trends/refillable-advent-calendar.md) - [Plastic-Free Vegan Advent Calendars](https://www.trendhunter.com/trends/the-happi-advent-calendar.md) - [Vegan Candy Advent Calendars](https://www.trendhunter.com/trends/advent-calendar-tree.md) - [Dark Chocolate Advent Calendars](https://www.trendhunter.com/trends/coxco-advent-calendar.md) - [Luxury Beauty Advent Calendars](https://www.trendhunter.com/trends/luxury-beauty-advent-calendars.md) - [Luxury Beauty Advent Calendars](https://www.trendhunter.com/trends/limitededition-beauty-advent-calendars.md)