# Iconic Sweater Relaunches You Can Now Buy Princess Diana's Exact Sweaters From Rowing Blazers By Grace Mahas | Published 2020-10-09 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/womens-sheep-sweater References: [cosmopolitan](https://www.cosmopolitan.com/style-beauty/fashion/a34314092/princess-diana-black-sheep-luxury-sweaters-rowing-blazers/) & [rowingblazers](https://rowingblazers.com/collections/fall-winter-20/products/sheep-sweater-womens) Princess Diana has been thought of a style icon for decades and one of her iconic sweaters was recently relaunched for the public to wear, the Women's Wool Sweater from Warm & Wonderful and Rowing Blazers. The original jumper was launched in 1979 and "shot to fame when a young Princess Diana began wearing it." The Women's Wool Sweater features the same design as the original. It boasts a red colorway with white sheep scattered across the sweater with one exception – a black sheet mixed in with the rest. The exclusive collaboration between Warm & Wonderful and Rowing Blazers is available to purchase online and in select retailers from sizes XS to XXXL for $295 USD. Image Credit: TIM GRAHAM/GETTY IMAGES, Rowing Blazers ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 75% | Activity: 59% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Why This Trend Is Growing - **Revived Iconic Fashion:** Reviving iconic fashion designs can create a hype and demand in the present market. - **Exclusive Collaborations:** Partnering with relevant brands to release exclusive collections creates a unique proposition for the customers. - **Nostalgia-inspired Merchandise:** Creating merchandise that take inspiration from the iconic styles and designs of the past creates a new market in the present. ### Industries Being Reshaped - **Fashion:** The fashion industry can collaborate with designers to launch exclusive collections that revive iconic designs. - **Merchandise:** The merchandise industry can create products that take inspiration from the iconic styles of the past to appeal to a nostalgic customer base. - **Retail:** The retail industry can leverage the trends of revived iconic designs and exclusive collaborations to attract and retain customers. ## Related on Trend Hunter - [Fashion-Forward Tennis Sweaters](https://www.trendhunter.com/trends/modern-activewear.md) - [Understated Festive Knitwear](https://www.trendhunter.com/trends/christina-fair-isle-cardigan.md) - [Holiday Gown Collections](https://www.trendhunter.com/trends/nana-jacqueline.md) - [80s Sweater Campaigns](https://www.trendhunter.com/trends/rollneck-sweater.md) - [Cozy Versatile Sweater Capsules](https://www.trendhunter.com/trends/brunette-the-label-2.md) - [Wool Sweater Ranges](https://www.trendhunter.com/trends/buck-masons-wool-sweater-collection.md) - [Sustainable Cable Knitwear](https://www.trendhunter.com/trends/eloise-wool-sweater.md) - [Classic Fisherman-Inspired Sweaters](https://www.trendhunter.com/trends/seafarer-cotton-sweaters.md) - [Cheerful Spring-Ready Collaborative Fashion](https://www.trendhunter.com/trends/diane-von-furstenberg-1.md)