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# Light Washed Tie-Dye Sneakers
Converse's Latest Women's Pack Features Bright Colorways

By Amy Duong | Published 2019-04-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/womens-pack
References: [highsnobiety](https://www.highsnobiety.com/p/converse-star-chuck-70-floral-tie-dye-release-date-price) & [featuresneakerboutique](https://www.featuresneakerboutique.com/collections/converse?page=2)

Footwear imprint [Converse](https://www.trendhunter.com/trends/stssy-and-converse) introduces its latest women's pack and the design highlights tie-dye patterns in lightly washed finishes. The collection features the [All Star Chuck 70 Hi](https://www.trendhunter.com/trends/chuck-70-low-and-hi) and the Ox -- all of which go through a pastel wash in three colorway options each.

The hues spotlight pink, green, vanilla, and indigo, done in a tie-dye manner. The sneakers' laces follow the same tone to match with contrasting elements delivered at the shining toe box. The high and low top models are constructed from [canvas materials throughout the uppers](https://www.trendhunter.com/trends/chuck-taylor-2) to deliver lightweight elements. It all sits on top of a vulcanized sole unit as the foundation. The new women's pack by Converse is now available for purchase online at Feature LV.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 21% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Lightly Washed Tie-dye Patterns:** There is an opportunity for apparel and accessory brands to expand their product lines with lightly washed tie-dye patterns as a trend.
- **Pastel-washed Footwear:** Footwear companies can offer different pastel-washed colorways and explore this trend in their latest releases.
- **Canvas Material Uppers:** The use of canvas materials in footwear can be a disruptive innovation opportunity for athletic footwear brands to revamp their product lines with eco-friendly and sustainable materials.

### Industries Being Reshaped

- **Apparel:** Apparel industry players can incorporate lightly washed tie-dye patterns in their designs to appeal to conscious consumers who seek eco-friendliness and sustainability in products.
- **Footwear:** Footwear companies can introduce pastel-washed colorways in their product lines and market to young consumers who seek trendy, affordable, and comfortable sneakers.
- **Athletic Footwear:** The use of canvas materials in athletic footwear can disrupt the industry and eliminate petroleum-based materials while incorporating fashionable designs.

## Related on Trend Hunter

- [Spring-Ready Textural Sneakers](https://www.trendhunter.com/trends/stssy-and-converse.md)
- [Distressed Sneaker Collaborations](https://www.trendhunter.com/trends/feng-chen-wang-and-converse.md)
- [Singer-Designed Sneakers](https://www.trendhunter.com/trends/custom-chuck-taylor-all-star-charli-xcx-by-you.md)
- [Canvas Co-Branded Hi-Top Sneakers](https://www.trendhunter.com/trends/chuck-taylor-2.md)
- [Deconstructed Canvas Shoes](https://www.trendhunter.com/trends/adererror.md)
- [Custom Party Shoes](https://www.trendhunter.com/trends/converse-and-charli-xcx.md)
- [TV-Inspired Classic Sneakers](https://www.trendhunter.com/trends/stranger-things-converse.md)
- [Custom Artist-Joined Shoes](https://www.trendhunter.com/trends/charli-xcx-by-you.md)
- [Collaborative Heritage Sneakers](https://www.trendhunter.com/trends/cocacola-converse.md)
