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# Empowering Cannabis-Centric Platforms
Women.Weed.Wifi is a Celebratory Women-of-Color Collective

By Kalin Ned | Published 2018-10-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/womenofcolor-collective
References: [womenweedwifi](http://www.womenweedwifi.com) & [xonecole](http://www.xonecole.com/6-woc-that-are-lighting-up-the-cannabis-industry/?rebelltitem=5#rebelltitem5)

Amanya Maloba, Janice Ibarra, and Vanity Thomas are the founders of a women-of-color collective that seeks to motivate empowerment within the cannabis community. Referred to as "ganjapreneurs," these bold individuals create a safe space that is dedicated to "highlighting badass chicks who pursue their dreams [...] and share the same love of cannabis."

Women.Weed.Wifi is a website that educates readers about the healing and alleviating powers of the plant. From an informative blog to an [e-commerce platform](https://www.trendhunter.com/trends/digital-storefronts), the empowering women-of-color collective also extends its services for private and group sessions. These are meant as affordable alternatives to expensive therapies, spas and more. From Yoga & Meditation Workshops to Graphic Design Sessions, Women.Weed.Wifi seeks to provide safe and informative opportunities to the modern consumer.

Photo Credits: Women.Weed.Wifi, [City Arts](https://www.cityartsmagazine.com/women-weed-and-wifi/)

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 79% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Cannabis Education:** Opportunity for innovative platforms to provide educational resources and promote the healing properties of cannabis.
- **Empowering Women in Cannabis:** Disruption opportunities lie in supporting and highlighting women in the cannabis industry through collectives and collaborative platforms.
- **Affordable Alternative Therapies:** Creating affordable alternatives to traditional therapies and spas by providing accessible and inclusive wellness experiences.

### Industries Being Reshaped

- **Cannabis Industry:** Innovative platforms and collectives that empower women in the cannabis industry and educate consumers about cannabis are disrupting the traditional cannabis market.
- **Wellness Industry:** The wellness industry can benefit from disruptive innovations that provide affordable and inclusive alternatives to traditional therapies and spas.
- **E-commerce Industry:** E-commerce platforms that focus on cannabis education and empower women in the industry have the potential to disrupt the online retail space.

## Related on Trend Hunter

- [Women-Targeted Cannabis Retreats](https://www.trendhunter.com/trends/cannabis-retreat.md)
- [Self Care Cannabis Retreats](https://www.trendhunter.com/trends/sisterhood-selfcare-weekend.md)
- [Destigmatizing Cannabis Events](https://www.trendhunter.com/trends/destigmatizing-cannabis-events.md)
- [Women-Celebrating Cannabis Brands](https://www.trendhunter.com/trends/angel-therapy-cannabis.md)
- [Whimsical Women-Owned Cannabis Brands](https://www.trendhunter.com/trends/womenowned-cannabis-brand.md)
- [BIPOC-Owned Cannabis E-Retailers](https://www.trendhunter.com/trends/para.md)
- [Women-Focused Wellness Communities](https://www.trendhunter.com/trends/genwell.md)
- [Female-Focused CBD Drinks](https://www.trendhunter.com/trends/harmonic-woman-cbd.md)
- [Recreational Cannabis Expansions](https://www.trendhunter.com/trends/legalization-of-recreational-cannabis.md)
