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# Female-Empowering Film Festivals
Women Over 50 Film Festival Celebrates Female Talent

By Jana Pijak | Published 2017-11-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/women-over-50-film-festival
References: [wofff](http://wofff.co.uk/)

The UK-based Women Over 50 Film Festival is an event celebrating the movie industry's lesser known talents, and is known for spotlighting a number of independent works by local writers, producers, directors, and actors.

Hosted at The Sallis Benney Theatre at the [University of Brighton](https://www.trendhunter.com/trends/humboldt-seed-company), this event aims to empower mature women within the film industry by recognizing their work both on camera and behind the scenes.

Responding to mainstream media's age-related stereotypes and rejection of mature women, University of Brighton's Women Over 50 Film Festival empowers its participants, and offers a number of award titles centered around producing, writing, and directing. The awards can only be won by film industry professionals who are female, and over 50 years of age -- making this event a unique opportunity to recognize the work of those who may often go overlooked in the entertainment industry.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 24% | Activity: 44% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### Key Themes Behind This Trend

- **Celebration of Mature Women in Film:** This trend presents an opportunity for the film industry to support and showcase the talents of mature women, challenging age-related stereotypes.
- **Promoting Female Empowerment in the Entertainment Industry:** This trend highlights the need for empowerment and recognition of women in the film industry, creating opportunities for disruptive innovations that support gender equality and inclusivity.
- **Spotlighting Independent Works by Local Filmmakers:** This trend emphasizes the value of independent works and provides an opening for disruptive innovations that support and promote local filmmakers.

### Where This Applies

- **Film and Entertainment:** This industry can explore disruptive innovations that challenge age-related stereotypes and empower mature women in the film industry.
- **Event Management:** This industry can seize the opportunity to organize and host film festivals that celebrate and promote the work of mature women filmmakers, fostering a sense of inclusivity and empowerment.
- **Media and Marketing:** This industry can tap into the trend to support and promote independent films created by local filmmakers, offering innovative marketing strategies and platforms to increase visibility and recognition.

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