# Five-Pound Cinnamon Rolls Wolferman's Will Deliver a Massive Five-Pound Cinnamon Roll to Your Home By Katherine Pendrill | Published 2018-04-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wolfermans References: [foodbeast](https://www.foodbeast.com/news/wolfermans-5-pound-cinnamon-roll/) & [wolfermans](https://www.wolfermans.com/w/pastries-baked-goods/sweet-rolls/51566?categoryId=400148573) For those who believe you can never have too much of a good thing, Wolferman's Gourmet Baked Goods has created a [massive five-pound cinnamon roll](https://www.trendhunter.com/trends/cinnarolls). Not only can you and up to 40 people feast on the massive pastry, but the company will even deliver it right to your door. Despite its gargantuan size, Wolferman's [oversized cinnamon roll](https://www.trendhunter.com/trends/foot-long-sausage-roll) is baked in the traditional way. The 80-ounce pastry is made from layers of sweet dough that is swirled with cinnamon sugar and then drenched in [cream cheese frosting](https://www.trendhunter.com/trends/cinnaholic-springtime-desserts). Due to logistics, Wolferman's ships the pastry cold and provides a special pan for customers to heat the cinnamon roll up at home in the oven or the microwave -- provided customer can fit the giant roll inside. Image Credit: *Wolferman's.* ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 70% | Activity: 80% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Gourmet Food Delivery:** Expanding on the idea of delivering decadent dishes, businesses should explore the potential for gourmet food delivery services. - **Oversized Food:** Opportunities to innovate exist in the creation of oversized and shareable food items, allowing businesses to capitalize on the current trend of larger portion sizes. - **At-home Food Experiences:** Businesses can consider ways to create unique at-home experiences by delivering larger and indulgent foods for people to share with others, creating memorable moments. ### Who This Affects Most - **Food Delivery:** Businesses in the food delivery industry can differentiate their offerings by creating exclusive menus that offer customers the opportunity to order unique items and experiences, such as oversized cinnamon rolls. - **Catering:** Catering companies can explore opportunities to offer supersized dishes for special events, such as large corporate meetings, where sharing is encouraged. - **Bakery:** Bakeries can explore ways to differentiate themselves by creating exclusive oversized dessert items, such as giant cinnamon rolls, as an attractive selling point to customers seeking indulgent indulgences. ## Related on Trend Hunter - [Frozen Ready-to-Bake Cinnamon Rolls](https://www.trendhunter.com/trends/grands-cinnamon-rolls.md) - [Cinnamon Roll-Flavored Baked Goods](https://www.trendhunter.com/trends/cinnabon.md) - [Influencer-Approved Cinnamon Rolls](https://www.trendhunter.com/trends/the-king-of-dallas-roll.md) - [Indulgent Cinnamon Roll Desserts](https://www.trendhunter.com/trends/cinnamon-roll-pizookie.md) - [Soft-Baked Cinnamon Roll Cookies](https://www.trendhunter.com/trends/pillsbury-cinnamon-roll-cookies.md) - [Cinnamon Roll Cupcakes](https://www.trendhunter.com/trends/cinnamon-roll-cupcakes.md) - [Peach-Flavored Cinnamon Rolls](https://www.trendhunter.com/trends/pillsbury-grands-cinnamon-rolls.md) - [Supersized Celebration Cupcakes](https://www.trendhunter.com/trends/crumbs-colossal-cupcake.md) - [Oversized Party-Ready Pastries](https://www.trendhunter.com/trends/poptarts-party-pastry.md)