# Geotagged Wishlist Apps Wisher Uses Beacon Technology to Help You Find Your Friends Gifts By Alyson Wyers | Published 2015-08-18 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/wisher References: [springwise](http://www.springwise.com/app-tells-users-nearby-gift-friend/) & [wisher](http://www.wisher.com/) While beacon technology lets you know when there are deals nearby that might interest you, the geotracking-based Wisher app informs you when you are close to an item on a friend's wishlist. The gift registry app encourages users to take geotagged pictures of items they want and add them to their wish list. Therefore, Wisher combines the concepts of a wedding registry and e-commerce wishlists. The smartphone app lets people follow their friends' wishlists for [gift inspiration](https://www.trendhunter.com/trends/oremi). In this way, the app also helps people pick the perfect present for their loved ones. The geotag feature makes the community more helpful than simply browsing their [Pinterest](https://www.trendhunter.com/trends/ai-powered-social-gifting-app) boards. iBeacon notifies community members when a wishlist item is in their vicinity, putting a new spin on [proximity-based retail marketing](https://www.trendhunter.com/trends/geofencing-feature). ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 29% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Geotagged Wishlist Apps:** The trend of using beacon technology for proximity-based marketing in gift registry apps like Wisher provides an opportunity for retailers to offer personalized promotions. - **Social Shopping:** The concept of following friends' wishlists for gift ideas encourages social shopping and presents an opportunity for retailers to offer group discounts and referral programs. - **Location-based E-commerce:** The use of geotagged pictures and iBeacon technology in Wisher proves the demand for location-based e-commerce and can inspire retailers to create their own location-based shopping experiences. ### Sectors Adopting This - **Retail:** The use of proximity-based marketing and social shopping features in gift registry apps like Wisher presents an opportunity for retailers to personalize promotions and offer group discounts. - **E-commerce:** The trend of using geotagged pictures and iBeacon technology in gift registry apps like Wisher presents an opportunity for e-commerce companies to create their own location-based shopping experiences. - **Mobile App Development:** The demand for geotagged wishlist apps like Wisher inspires mobile app developers to create new location-based shopping experiences and gift registry apps. ## Related on Trend Hunter - [Social Wishlist Networks](https://www.trendhunter.com/trends/wishspace.md) - [Digitized Gift Lists](https://www.trendhunter.com/trends/wishr.md) - [Digitized Travel Wishlists](https://www.trendhunter.com/trends/wish2go.md) - [Digital Wishlist Organizers](https://www.trendhunter.com/trends/my-wish-vault.md) - [Wish List Creators](https://www.trendhunter.com/trends/wannagift.md) - [Social Shopping Apps](https://www.trendhunter.com/trends/locker.md) - [Wishlist-Spotlighting Billboards](https://www.trendhunter.com/trends/sephora-holiday-billboard.md) - [AI-Powered Social Gifting Apps](https://www.trendhunter.com/trends/ai-powered-social-gifting-app.md) - [Social City Exploration Apps](https://www.trendhunter.com/trends/geometrik-app.md)