# Charitable Coffee Blends For Every Bag of the ‘Wish Blend’ Sold, $1 Will Be Donated By Caitlyn Fernandez | Published 2022-02-01 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/wish-blend References: [qsrmagazine](https://www.qsrmagazine.com/news/caribou-coffee-creates-new-blend-partnership-make-wish-foundation) & [qsrmagazine](https://www.qsrmagazine.com/news/caribou-coffee-creates-new-blend-partnership-make-wish-foundation)  [Caribou Coffee](https://www.trendhunter.com/trends/amys-blend) has teamed up with the [Make-A-Wish Foundation](https://www.trendhunter.com/trends/celebration-cookies) to create the 'Wish Blend.' The coffee is a smooth and whimsical light roast that goes towards a charitable cause as for every bag sold from now until December 31, 2022, Caribou Coffee will donate $1. Every pack of the limited-edition blend comes with 10-ounce of coffee with a price point of $8.99 and can only be purchased from Target, either in-store or online. As written in the QSR Magazine article, Richard K. Davis, president and CEO at [Make-A-Wish America](https://www.trendhunter.com/trends/holiday-wish-line), states, "the end result is a multi-year program that allows Caribou Coffee drinkers to help grant life-changing wishes, and in doing so, become part of the ever-growing Make-A-Wish community." Image Credit: Caribou Coffee ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 4% | Activity: 2% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity) ## Key Themes ### What Makes This Trend Stand Out - **Charitable Coffee Blends:** Companies partnering with charitable foundations and creating unique products, such as coffee blends, to raise money for a cause. - **Limited Edition Products for a Cause:** Creating limited edition products to raise awareness and funds for charitable organizations. - **Cause Marketing Partnerships:** Forming partnerships with charitable organizations to promote social good and positive change. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can create unique products and partnerships with charitable organizations to promote social good. - **Nonprofit and Charity:** Charitable organizations can partner with businesses to create fundraising initiatives and promote their cause. - **Retail:** Retailers, like Target, can sell products that support charitable causes and attract customers who want to make a positive impact through their purchases. ## Related on Trend Hunter - [Charitable Coffee Blends](https://www.trendhunter.com/trends/amys-blend.md) - [Charitable Ethiopian Coffee Blends](https://www.trendhunter.com/trends/grind-for-good.md) - [Charitable Festive Coffee Blends](https://www.trendhunter.com/trends/manatee-coffee.md) - [Social Good Cookie Products](https://www.trendhunter.com/trends/celebration-cookies.md) - [Wish-Inspired Bake-Off Events](https://www.trendhunter.com/trends/bakeawish-challenge.md) - [Coconut Caramel Coffee](https://www.trendhunter.com/trends/coconut-caramel-coffee.md) - [Holiday Coffee Blends](https://www.trendhunter.com/trends/holiday-coffee-blend.md) - [Premium Organic Coffee Blends](https://www.trendhunter.com/trends/light-roast-blend.md) - [Mental Health Coffee Blends](https://www.trendhunter.com/trends/the-coffee-foundation.md)