# Official Cheese Curd Providers Ellsworth Cooperative Creamery Supports the Wisconsin State Fair By Kalin Ned | Published 2026-07-01 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/wisconsin-state-fair References: [aol](https://www.aol.com/articles/ellsworth-announced-official-cheese-curd-202700000.html)  [Ellsworth Cooperative Creamery](https://www.trendhunter.com/trends/natural-cheese-curds) has been designated as the official provider of cheese curds for the [Wisconsin State Fair](https://www.trendhunter.com/trends/wisconsin-big-cheese-pub-burger). This position underscores the brand's prominent position in the dairy industry. At this year's Wisconsin State Fair, Ellsworth Cooperative Creamery is introducing a new product innovation in the form of pre-packaged, two-ounce Made Fresh for the Fair Cheese Curd Pouches. These will be available in five flavors, including Natural Cheddar, Garlic, Pizza, Jalapeno, and [Dill Pickle](https://www.trendhunter.com/trends/dill-pickle-cheese). This new offering complements the brand's established role as a leading supplier to fair concession stands that batter and deep fry curds, but the pouches provide a portable, ready-to-eat snack option that eliminates the need for cooking or waiting in line for fried versions. Image Credit: Ellsworth Cooperative Creamery ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 24% | Activity: 25% | Freshness: 84% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Portable Dairy Snacking:** Pre-packaged cheese curd pouches reflect growing demand for convenient, ready-to-eat dairy formats that translate regional staples into on-the-go snack experiences. - **Fairground Food Retail:** Event-specific packaged foods create new retail pathways around high-traffic cultural venues, blending concession nostalgia with faster purchase and consumption formats. - **Flavor-forward Cheese Curds:** Expanded varieties such as pizza, jalapeno, and dill pickle indicate how familiar dairy products can be refreshed through bold flavor experimentation and limited-occasion appeal. ### Where This Applies - **Dairy Products:** The dairy sector gains momentum from branded specialty snacks that reposition cheese curds beyond traditional fresh or fried formats into portable consumer packaged goods. - **Event Concessions:** State fairs and similar venues become testing grounds for hybrid food models where iconic concession items are offered in both prepared and packaged forms. - **Packaged Snacks:** Shelf-ready regional foods introduce differentiation in the snack aisle by combining local authenticity, portion control, and flavor variety in compact formats. ## Related on Trend Hunter - [Accessible Specialty Cheeses](https://www.trendhunter.com/trends/cheese-brand-cello.md) - [Pasture-Raised Cheese Sticks](https://www.trendhunter.com/trends/organic-valley-snack-sticks.md) - [Boldly Flavored Cheese Spreads](https://www.trendhunter.com/trends/happy-farms-cream-cheese-spread.md) - [No-Curd Cottage Cheese Dips](https://www.trendhunter.com/trends/whipped-cottage-cheese-dip.md) - [Spreadable Pickle-Flavored Cheeses](https://www.trendhunter.com/trends/the-laughing-cow-dill-pickle-flavor.md) - [Artisan Cheese Gifts](https://www.trendhunter.com/trends/cheese-gift-baskets.md) - [Beer Cheese Spreads](https://www.trendhunter.com/trends/beer-cheese-spread.md) - [Spicy Cheese Curds](https://www.trendhunter.com/trends/jalapeno-cheese-curds.md) - [Nutritious Cheese Curds](https://www.trendhunter.com/trends/natural-cheese-curds.md)