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# Midwestern Cheese Steak Subs
Cousins Subs Just Added New Wisconsin Cheese Steak Subs

By Katherine Pendrill | Published 2024-04-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wisconsin-cheese-steak-subs
References: [qsrmagazine](https://www.qsrmagazine.com/news/cousins-subs-introduces-wisconsin-cheese-steak-subs-and-orange-dream-shake/)

![Midwestern Cheese Steak Subs](https://cdn.trendhunterstatic.com/thumbs/532/wisconsin-cheese-steak-subs.jpeg)

Most people are familiar with [Philly Cheesesteak](https://www.trendhunter.com/trends/philly-cheesesteak-burger), but [Cousins Subs](https://www.trendhunter.com/trends/east-coast-philly-steak) thinks that its new Wisconsin Cheese Steak Subs will be just as big a sensation.

Available for a limited time from locations in Wisconsin and Indiana, the new Wisconsin Cheese Steak Subs put a delicious twist on a classic recipe. The new subs can be ordered with either [grilled steak or chicken](https://www.trendhunter.com/trends/hot-honey-chicken-cheese-steak), which is then paired with savory bacon, cheddar cheese, sautéed onions, and a rich cheese sauce, all served on Italian bread.

At the same time, Cousins Subs is also debuting the new Orange Dream shake, which is a nostalgic drink that combines creamy vanilla gelato with a splash of orange-flavored syrup and a dollop of whipped cream.

All of the new offerings are available now through Sunday, July 28, 2024.

Image Credit: Cousins Subs

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 2% | Activity: 3% | Freshness: 23%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Wisconsin Cheese Steak Subs:** Incorporating regional flavors to reinvent a classic sandwich staple has the potential to attract a new customer base.
- **Orange Dream Shake:** Introducing a nostalgic and unique drink option can enhance the overall dining experience and boost sales.
- **Limited-time Menu Items:** Creating a sense of urgency with exclusive menu items can drive foot traffic and generate buzz around the brand.

### Where This Applies

- **Fast Food Industry:** Innovative menu offerings can differentiate brands in a competitive market and drive customer loyalty.
- **Dairy Industry:** Collaborating with dairy producers to showcase regional cheeses can elevate product offerings and market appeal.
- **Restaurant Industry:** Implementing seasonal menu rotations with limited-time items can create excitement and increase customer engagement.

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