# Cheesy Midwestern-Style Burgers Culver's is Bringing Back the Wisconsin Big Cheese Pub Burger By Katherine Pendrill | Published 2022-06-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wisconsin-big-cheese-pub-burger References: [brandeating](https://www.brandeating.com/2022/06/wisconsin-big-cheese-pub-burger-returns-to-culvers-2022.html) & [qsrmagazine](https://www.qsrmagazine.com/news/culvers-big-cheese-pub-burger-returns-menus)  Cheese lovers rejoice because [Culver's](https://www.trendhunter.com/trends/roasted-garlic-bacon-pub-burger) is bringing back the famed [Wisconsin](https://www.trendhunter.com/trends/culvers) [Big](https://www.trendhunter.com/trends/big-king-burger) Cheese Pub Burger for a limited time. Back in 2017, Culver's originally debuted the Wisconsin Big Cheese Pub Burger, which was an ultra-cheesy, Midwestern creation. Now, this cheesy burger is back and better than ever. This behemoth burger features a beef patty (or two or three patties if you choose so), topped with roasted garlic aioli and three kinds of Wisconsin-made cheeses: American, Cheddar, and Havarti. A notable change is that the new burger is served on a cheddar cheese bun, which is a bun flecked with bits of cheddar cheese, while the previous version was served on a "sweet rising" bun. The Wisconsin Big Cheese Pub Burger is available from participating Culver's locations now through August 7. Image Credit: Culver's ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 10% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Gourmet Burgers:** Restaurants can create new gourmet burgers with unique and artisanal cheese combinations to cater to cheese lovers. - **Regional Cuisine:** Restaurants can explore regional cuisine to bring unique and flavorful taste experiences to their customers. - **Cheese-based Menu Items:** Restaurants can create cheese-based menu items to cater to the growing demand of cheese lovers. ### Who This Affects Most - **Restaurant:** Restaurants can incorporate unique cheese-based meals in their menu to stand out from competitors and target cheese-loving customers. - **Cheese Producers:** Cheese producers can collaborate with restaurants to provide unique and customized cheese blends for their gourmet burgers and cheese-based menu items. - **Food Delivery:** Third-party food delivery companies could focus on providing easy access to gourmet and unique cheese-based burgers and meals for customers who order food online. ## Related on Trend Hunter - [Pub Grub-Inspired Burgers](https://www.trendhunter.com/trends/roasted-garlic-bacon-pub-burger.md) - [Returning Peppery Pub Burgers](https://www.trendhunter.com/trends/pepper-grinder-pub-burger.md) - [Smoky BBQ QSR Sandwiches](https://www.trendhunter.com/trends/culvers.md) - [Pretzel-Filled Fast-Food Sandwiches](https://www.trendhunter.com/trends/pretzel-bacon-pub.md) - [Spicy Cheese Curds](https://www.trendhunter.com/trends/jalapeno-cheese-curds.md) - [Crispy Cheese-Encircled Burgers](https://www.trendhunter.com/trends/cheese-skirt-burger.md) - [Hot Honey Cheese Curds](https://www.trendhunter.com/trends/hot-honey-cheese-curds.md) - [Regional Culinary Identity-Inspired Menus](https://www.trendhunter.com/trends/regional-culinary-identity.md) - [Hearty Cheese-Filled Burgers](https://www.trendhunter.com/trends/grilled-cheese-double-burger.md)