# Winter-Themed Pale Ales Perrin Brewing Company Launched a New Winter Warmer Variety 12-Pack By Grace Mahas | Published 2019-11-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/winter-warmer-variety References: [perrinbrewing](https://www.perrinbrewing.com/) & [perrinbrewing](https://www.perrinbrewing.com/) As the weather gets cold, you can now enjoy seasonal beers thanks to Perrin Brewing Company's new Winter Warmer Variety 12-pack that features hearty and delicious beers. The new flavors include the [Coffee Latte Brown Ale](https://www.trendhunter.com/trends/gingerbread-stout-latte) -- a creamy roast with notes of chocolate, milk, and sugar to mimic the taste of a latte; the [Black Ale](https://www.trendhunter.com/trends/seasonal-dark-beer) -- a light-bodied dark ale with hints of semi-sweet chocolate and coffee; and the [Blonde Porter](https://www.trendhunter.com/trends/chocolate-orange-porter) -- a fully, creamy body beer with coffee and chocolate notes with a robust finish. The Winter Warmer Variety 12-pack is the perfect way to enjoy the cold season with high-quality beers. The pack is available to purchase at select retailers in Michigan. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 34% | Activity: 59% | Freshness: 9% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Seasonal Beers:** Creating unique and flavorful beers that cater to the changing seasons. - **Flavor Exploration:** Experimenting with different flavor profiles and combinations to create exciting and distinctive beer varieties. - **Craft Beer Selections:** Curating diverse and specialized beer collections to cater to the growing demand for craft beers. ### Sectors Adopting This - **Brewing:** Breweries can innovate by creating seasonal beer collections that offer unique flavors and cater to consumers' preferences during different seasons. - **Beverage Retail:** Retailers can take advantage of the growing demand for craft and seasonal beers by stocking a wide selection of unique beer varieties to attract customers. - **Hospitality:** Bars, restaurants, and hotels can enhance their offerings by featuring a rotating selection of seasonal and craft beers, providing customers with a unique and memorable beverage experience. ## Related on Trend Hunter - [Festively Wintry Beer Collections](https://www.trendhunter.com/trends/beer-collections.md) - [Sessionable Beer Variety Packs](https://www.trendhunter.com/trends/beer-variety-packs.md) - [Diversified Beer Variety Packs](https://www.trendhunter.com/trends/beer-variety-pack.md) - [Heavily-Hopped Winter Ales](https://www.trendhunter.com/trends/winter-ale.md) - [Diversified Lager Variety Packs](https://www.trendhunter.com/trends/lager-variety-pack.md) - [Summer-Ready Beer Variety Packs](https://www.trendhunter.com/trends/lodge-variety-pack.md) - [Peppermint Candy-Inspired Beers](https://www.trendhunter.com/trends/warped-wing-brewery.md) - [Grapefruit-Flavored Holiday Beers](https://www.trendhunter.com/trends/reindeers-revenge.md) - [Silky Smooth Festive Porters](https://www.trendhunter.com/trends/festive-porter.md)