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# Seasonal Rum Raisin Coffees
Starbucks Japan Has a New Winter Rum Raisin Irish Coffee

By Katherine Pendrill | Published 2024-10-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/winter-rum-raisin-irish-coffee
References: [soranews24](https://soranews24.com/2024/10/27/starbucks-japan-unveils-new-limited-edition-christmas-menu-at-reserve-roastery-tokyo/)

![Seasonal Rum Raisin Coffees](https://cdn.trendhunterstatic.com/thumbs/549/winter-rum-raisin-irish-coffee.jpeg)

[Starbucks Japan](https://www.trendhunter.com/trends/starbucks-japan-2023-holiday-menu) has just unveiled the Christmas lineup coming to the Reserve Roastery in Tokyo and this year's offering includes seasonal sippers like the Winter Rum Raisin Irish Coffee and the Kyoto Japanese Tea Tea Latte.

While the [holiday decorations](https://www.trendhunter.com/trends/world-of-ice) at the Starbucks Reserve Roastery in Tokyo are certainly a reason to visit, the new holiday menu is a can't-miss. The first of the [new winter drinks](https://www.trendhunter.com/trends/a-merry-holiday-menu) is the Winter Rum Raisin Irish Coffee, which is inspired by a classic Irish coffee – minus the alcohol. Instead, the drink is made from espresso, rum raisin sauce, and allspice, all topped with a rum raisin mousse foam that calls to mind a winter's snow. Next up is the new Kyoto Japanese Tea Tea Latte, which is made from Japanese black tea from Kyoto and Tosa Bergamot.

Other tasty offerings include the Arriviamo Frozen Espresso Custard, the Panettone Classico cake, and the Panettone Chocolato Marrone.

Image Credit: Starbucks Japan

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 36% | Activity: 43% | Freshness: 29%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Non-alcoholic Artisan Coffees:** The emergence of alcohol-inspired non-alcoholic drinks like the Winter Rum Raisin Irish Coffee showcases a growing trend in innovative, mixology-inspired coffee offerings.
- **Seasonal Specialty Drinks:** Introducing unique seasonal beverages such as the Kyoto Japanese Tea Tea Latte highlights a shift towards curated, limited-time offerings that cater to seasonal festivities.
- **Cultural Flavor Fusions:** The integration of flavors like rum raisin and Kyoto Japanese tea in Starbucks' menu represents a trend of cultural flavor blending, providing a unique taste experience for consumers.

### Sectors Adopting This

- **Café and Coffeehouse Industry:** Offering distinctive, themed seasonal drinks can position cafes as innovative destinations for holiday-themed experiences.
- **Food and Beverage Industry:** Embracing culturally rich and unique flavor profiles for beverages illustrates a broader trend towards diversified food and drink menus that appeal to global tastes.
- **Event and Catering Industry:** Seasonal and cultural beverage offerings allow the event and catering industry to offer exclusive and themed drink options for celebrations and gatherings.

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