# Winking Flash Drives Active Media Products Use Sarah Palin for 'Wink' USB Ad By Katherinev123 | Published 2009-11-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/wink-usb References: [engadget](http://www.engadget.com/2009/11/16/wink-usb-flash-drive-perfect-for-hockey-moms-lipstick-laden/) & [jkontherun](http://jkontherun.com/2009/11/16/smallest-16-gb-usb-drive-wink-4a/) To promote its latest flash drive, the ‘Wink’ USB, [Active Media Products](https://www.trendhunter.com/trends/travis-kelce1) has created an advertisement with Sarah Palin’s image in which the former Governor of Alaska is shown with her signature wink. The ‘Wink’ USB by Active Media Products is, according to the company, the [smallest 16GB thumb drive](https://www.trendhunter.com/trends/planck-ssd) available on the planet (it’s smaller than a die!). Not only that, it is also waterproof, embossed with a winking emoticon, and available now to “inspire and encourage,” says [Engadget](https://www.trendhunter.com/trends/project-cyberdeck). ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 14% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Smallest 16GB Thumb Drive:** Disruptive innovation opportunity: Develop smaller and more compact storage devices with larger storage capacities. - **Waterproof Flash Drives:** Disruptive innovation opportunity: Create waterproof flash drives for increased durability and protection of data. - **Embossed USB Designs:** Disruptive innovation opportunity: Explore customizable and unique designs for USB drives, offering more personalization options for consumers. ### Sectors Adopting This - **Technology:** Disruptive innovation opportunity: Develop new technologies and advancements in storage devices, focusing on compactness and durability. - **Advertising:** Disruptive innovation opportunity: Utilize celebrity endorsements and creative advertising techniques to promote USB devices and attract consumer attention. - **Personalized Gifts:** Disruptive innovation opportunity: Tap into the growing market for customizable tech accessories, offering unique designs and personalization options for consumers. ## Related on Trend Hunter - [Icon-Shaped USB Drives](https://www.trendhunter.com/trends/folderdrive.md) - [Playful Crayon USB Drives](https://www.trendhunter.com/trends/sandisk-crayola-usbc.md) - [Bird-Shaped USB Flash Drives](https://www.trendhunter.com/trends/pinge.md) - [Record-Setting Compact Storage Drives](https://www.trendhunter.com/trends/extreme-fit-usb-c.md) - [USB-Inspired Travel Trailers](https://www.trendhunter.com/trends/usbinspired-travel-trailer.md) - [Sci-Fi-Inspired Storage Drives](https://www.trendhunter.com/trends/star-trek-discovery-flash-drives.md) - [Mini Self-Cooling SSDs](https://www.trendhunter.com/trends/speekeys.md) - [Compact Portable Storage Drives](https://www.trendhunter.com/trends/portable-storage-drives.md) - [Upgraded Flash Drive Models](https://www.trendhunter.com/trends/raspberry-pi-flash-drive.md)