# Simplistic Shelf Designs The Wink Shelf by Udo Schill Has Built-In Bookends By Renee Ramsarran | Published 2011-01-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/wink-shelf1 References: [3rings.designerpages](http://3rings.designerpages.com/2011/01/24/udo-schills-wink-shelf-for-performa/) & [architonic](http://www.architonic.com/pmsht/wink-performa/1120247) Designer Udo Schill's Wink Shelf features [integrated bookends](https://www.trendhunter.com/trends/firm-book-end) as part of its simple and functional design. It boasts super easy mounting, plenty of room for books and other objects, and is available in a range of colors. By placing several of these shelves together, you can even create [colorful wall structures](https://www.trendhunter.com/trends/ledge-shelf). The Wink Shelf by designer Udo Schill for Performa is a clever and modern-looking piece for your walls. **Implications** - [Simplistic designs](https://www.trendhunter.com/trends/shelving-unit-01) are some of the better products on the market as they allow consumers more creative freedom. Those consumers wary of over spending in an unstable economy find simple product designs less tiresome, and therefore better investments. This longevity that simplistic products provide also allows users to mix and match products in order to create individualized looks. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 79% | Activity: 100% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### What Makes This Trend Stand Out - **Simplistic Shelf Designs:** Designers are creating shelves with integrated bookends and simple, functional designs that allow for individualized looks. - **Colorful Wall Structures:** Multiple Wink Shelves can be combined to create unique wall structures. - **Longevity of Simplistic Products:** Simplistic designs provide longevity and investment value for consumers in an unstable economy. ### Sectors Adopting This - **Furniture:** Furniture companies can create and market shelves with integrated bookends and customizable designs. - **Home Decor:** Home decor companies can offer Wink Shelves as a simple yet stylish storage option for books and other objects. - **Retail:** Retailers can market simplistic products as a smart investment for consumers in an uncertain economy. ## Related on Trend Hunter - [Minimalist Bookish Shelves](https://www.trendhunter.com/trends/minimal-bookshelf.md) - [Abstract Jigsaw-Like Shelving](https://www.trendhunter.com/trends/spectator-shelf.md) - [Versatile Modern Shelves](https://www.trendhunter.com/trends/utility-shelf.md) - [Simple Assembly Sustainable Shelves](https://www.trendhunter.com/trends/svolta.md) - [Sculptural Bookshelves Designs](https://www.trendhunter.com/trends/sculptural-bookshelf.md) - [Modular Grid-Style Shelving](https://www.trendhunter.com/trends/bend-shelf-by-spenser-atlas.md) - [Clock-Accented Shelf Designs](https://www.trendhunter.com/trends/omega-shelf.md) - [Discreet Folding Shelf Designs](https://www.trendhunter.com/trends/folding-shelf.md) - [Folding Steel Shelving Systems](https://www.trendhunter.com/trends/pli-steel-wall-shelf.md)