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# Innovative Chicken Wing Concepts
Fazoli’s Has Launched a New Chicken Wing Concept Called Wingville

By Katherine Pendrill | Published 2020-09-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wingville
References: [qsrmagazine](https://www.qsrmagazine.com/news/fazolis-launches-new-chicken-wing-concept-wingville)

While [Fazoli's](https://www.trendhunter.com/trends/fazoli) is primarily known for serving up premium Italian dishes at inexpensive prices, now the chain is venturing into new territory by launching a chicken wings concept called 'Wingville.'

Like many brands, the pandemic forced Fazoli's to rethink many of its offerings. In the early days of COVID-19 shutdowns, the brand saw the need for a product that was takeout and drive-thru-friendly and quickly launched wings at several locations. The new offering was a hit and as CEO Carl Howard explains, "Once we saw the shift to off-premises sales and the overwhelming growth of delivery, we put our foot on the gas."

Now Fazoli's is launching chicken wings in a variety of [craveable flavors](https://www.trendhunter.com/trends/wingstop-fiery-lime) under the name Wingsville. Fazoli’s wings are prepared in fryers and the new offering will be available for dine-in, drive-thru, online ordering, and delivery.

Image Credit: Fazoli's

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 78% | Activity: 94% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Delivery-friendly Food Concepts:** The success of Fazoli's chicken wings in off-premises sales highlights the opportunity for innovative concepts that cater to the growing demand for delivery-friendly food.
- **Menu Expansion Strategies:** Fazoli's venture into the chicken wing market demonstrates the potential of menu expansion strategies for brands to attract new customers and increase sales.
- **Adapting to Changing Consumer Needs:** Fazoli's quick launch of wings during the pandemic showcases the importance of adapting to changing consumer needs and creating relevant offerings.

### Sectors Adopting This

- **Fast Casual Restaurants:** Fast casual restaurants can explore the potential of adding delivery-friendly items like chicken wings to cater to the growing demand for off-premises dining.
- **Food Delivery Services:** Food delivery services can leverage the popularity of chicken wings and partner with restaurants to offer innovative delivery options and expand their customer base.
- **QSR Chains:** Quick-service restaurant chains can consider diversifying their menus by introducing new offerings like chicken wings to tap into new market segments and drive growth.

## Related on Trend Hunter

- [Chicken Wing-Inspired Menus](https://www.trendhunter.com/trends/winginspired-menu.md)
- [Cheesy Chicken Tender Sandwiches](https://www.trendhunter.com/trends/chicken-parm-flavor.md)
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- [Oven-Baked Chicken Wings](https://www.trendhunter.com/trends/mod-wings.md)
- [Affordable Low-Calorie QSR Meals](https://www.trendhunter.com/trends/fazoli.md)
- [Tailgating-Ready QSR Chicken Wings](https://www.trendhunter.com/trends/bojangles-chicken-wings.md)
- [Flavorful Chicken Wing Menus](https://www.trendhunter.com/trends/flavor-up-menu.md)
- [Satisfying Rolled Pasta Dishes](https://www.trendhunter.com/trends/fazolis-lasagna-rolls.md)
- [Sauced Bone-In Wings](https://www.trendhunter.com/trends/new-bonein-wings.md)
