# Sugar-Free Wine Slender is Perfect for Diabetic Winos and Figure-Fixated Femmes By Going Like Sixty | Published 2009-02-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wineovations-great-news-for-diabetic-winos-slender-is-sugar-free References: [14wfie](http://www.14wfie.com/Global/story.asp?S=9867386&nav=menu54_7) Big news! An Indiana wine will be given away as Oscar swag. Yawn. More big news: the wine is called Slender and has [no sugar, no calories, no carbs](https://www.trendhunter.com/trends/fitvine-bubbly-rose-1), no fat—and of course, cynics will say, no taste. Slender wine is made with a [natural sweetener](https://www.trendhunter.com/trends/light-sauvignon-blanc), which has a registered trademark, so how can it be natural? Confused, I am, young Skywalker. Zerose is the “natural” sweetener. **Implications** - Consumers want to maintain their weight while still indulging in their [favorite foods](https://www.trendhunter.com/trends/butterlight-chardonnay). Products that offer both taste and a health factor are appealing to customers who don't want to give up either one. Developing items that incorporate these two elements could help a company grow its number of shoppers. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 60% | Activity: 91% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Health-conscious Indulgence:** Opportunity to create products that offer both taste and health benefits, appealing to customers who want to maintain their weight while indulging in their favorite foods. - **Sugar-free Alternatives:** Opportunity to develop items that incorporate natural sweeteners as a substitute for sugar, catering to the growing demand for sugar-free options. - **Innovative Dietary Solutions:** Opportunity to explore and create innovative food and beverage offerings that cater to specific dietary needs, such as diabetic-friendly options like sugar-free wine. ### Sectors Adopting This - **Food and Beverage:** Opportunity for the food and beverage industry to develop and market products that cater to health-conscious consumers seeking taste and dietary benefits. - **Wine and Alcohol:** Opportunity for the wine and alcohol industry to tap into the market of health-conscious consumers by offering sugar-free alternatives and promoting the health benefits of their products. - **Weight Management:** Opportunity for the weight management industry to collaborate with food and beverage companies to develop innovative solutions that help individuals maintain their weight while indulging in their favorite foods. ## Related on Trend Hunter - [Zero Sugar Wine Ranges](https://www.trendhunter.com/trends/zero-sugar-wines.md) - [Sustainable Sugar-Free Wines](https://www.trendhunter.com/trends/traces-wines.md) - [Low-Calorie Dealcoholized Wines](https://www.trendhunter.com/trends/sparkling-blanc.md) - [Zero-Sugar Low-Calorie Sparkling Wines](https://www.trendhunter.com/trends/lo-secco-prosecco-doc.md) - [Elevated Wine Waters](https://www.trendhunter.com/trends/boutique-wine-water.md) - [Low-Calorie Canned Wines](https://www.trendhunter.com/trends/most-wanted-sauvignon-blanc-fizz.md) - [Sugar-Free Vegan Wines](https://www.trendhunter.com/trends/unsweet-wine.md) - [Functional Alcohol-Free Wines](https://www.trendhunter.com/trends/fitvine-free.md) - [Award-Wining Non-Alcoholic Wines](https://www.trendhunter.com/trends/0-wines.md)