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# Wine-Infused Salts
The Jacobsen Salt Co.'s Wine Salts Add Elegance to Cooking

By Laura McQuarrie | Published 2014-11-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wine-salt
References: [jacobsensalt](http://jacobsensalt.com/shop-2/oregon-pinot-blanc-flake-salt/) & [jacobsensalt](http://jacobsensalt.com/shop-2/oregon-pinot-noir-flake-salt/)

Just as you would pair vino with various foods, these wine salt flavors from the [Jacobsen Salt Co.](https://www.trendhunter.com/trends/snake-river-farms) are designed to go just as well when cooking foods like fish, vegetables, pasta and steak.

The salts are offered in two varieties: Oregon Pinot Noir Flake Salt—which has a natural rosy red hue to it and Oregon Pinot Blanc Flake Salt, which as you might expect, is pale just like a glass of white wine. In order to create these infusions, the company infuses the wine directly onto the salt crystal formations as they grow. The wine salts come in small containers that would make perfect hostess gifts for the holiday season, especially since they are so unusual, yet sure to pique the interest of any wine lover.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 25% | Activity: 52% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Wine-infused Salts:** Innovative wine-infused salts add a touch of elegance to cooking.
- **Flavor Pairing:** The trend of pairing specific flavors with various foods opens up opportunities for creating unique culinary experiences.
- **Gourmet Food Gifts:** The rise in popularity of unique and unusual food items as gifts creates a market for innovative and distinctive products.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can explore innovative methods and ingredients to enhance flavor profiles.
- **Hospitality:** The hospitality industry can incorporate wine-infused salts into their menus to offer guests a novel and sophisticated dining experience.
- **Gift and Lifestyle:** The gift and lifestyle industry can capitalize on the trend of gourmet food gifts by creating and marketing unique and high-quality products.

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- [Wine-Infused Sauces](https://www.trendhunter.com/trends/wine-infused-sauce.md)
- [Flavorful Collaborative Salt Blends](https://www.trendhunter.com/trends/snake-river-farms.md)
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