# Maternal Wine Branding 'Mommy's Time Out' is a Humorous New Wine for Mothers By Laura McQuarrie | Published 2017-08-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wine-for-mothers References: [trndmonitor](https://trndmonitor.com/spirits-spotlight-mommys-time-out-wine-introduce-mommys-time-out-prosecco/) & [mommystimeout.net](http://www.mommystimeout.net/mommys-time-out) Mommy's Time Out Wine recently expanded its collection of wine for mothers with '[Mommy's Time Out Prosecco](https://www.trendhunter.com/trends/voga-italia).' The all-new wine for mothers is described as fresh and fruity, making it ideal for drinking on its own or as a companion to a meal or a snack. The bottle is sold in both 750ml and 1.5-liter sizes, targeting women who want to give themselves, or others, the chance to have a break and indulge every now and again. Some of the other well-balanced wine varieties from Mommy's Time Out Wine include Delicious Red, Moscato and Delicious Pink, all of which are made with [grapes from Italy](https://www.trendhunter.com/trends/curated-european-wine). Alongside its variety of Mommy's Time Out wines, Selective Wine Estates also sells a 'Dad's Day Off Chianti,' another highly giftable product for parents. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 12% | Activity: 15% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Mommy Wine:** Opportunity to innovate by creating more specialized wine brands targeted at mothers. - **Giftable Wines:** Potential to disrupt the gifting industry by offering wine brands specifically tailored for parents. - **Humorous Branding:** Disruptive opportunity to create unique and humorous branding strategies for wine products. ### Sectors Adopting This - **Wine:** Innovative approaches to winemaking and branding could revolutionize the wine industry. - **Parenting Products:** Creating specialized wine brands for mothers opens up new opportunities in the parenting products industry. - **Gifting:** Giftable wines especially designed for parents can disrupt the traditional gifting industry. ## Related on Trend Hunter - [Mom-Themed Holiday Cocktails](https://www.trendhunter.com/trends/mom-water-1.md) - [Mother's Day Wine Promotions](https://www.trendhunter.com/trends/call-mom-win-bubbles.md) - [Single Serve Wine Brands](https://www.trendhunter.com/trends/maie-wines.md) - [Fruit-Infused Vodka Waters](https://www.trendhunter.com/trends/fruit-infused-vodka-water.md) - [Low-Alcohol Canned Wines](https://www.trendhunter.com/trends/tuttavia.md) - [Joyful Limited-Edition Wines](https://www.trendhunter.com/trends/auntie-whine.md) - [Fruity Vodka Cocktails](https://www.trendhunter.com/trends/mom-water.md) - [Premium Cooking Wines](https://www.trendhunter.com/trends/premium-cooking-wines.md) - [Free-From Hard Tea Refreshments](https://www.trendhunter.com/trends/mom-water-iced-tea-vodka.md)