# Dog-Saving Wines Chateau La Paws' Wine for Good Supports Shelter Dogs By Laura McQuarrie | Published 2015-03-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wine-for-good References: [gizmodiva](http://gizmodiva.com/pets/chateau-la-paws.php) & [chateaulapaws](https://www.chateaulapaws.com/) There are many people who don't have to be asked twice to have a glass of vino, so [Chateau](https://www.trendhunter.com/trends/nonalcoholic-wine-collection) La Paws' wine for good should be even more irresistible. With its red wine blends, pinot noirs and chardonnays, Chateau La Paws prides itself on bringing awareness to dogs in need. Chateau La Paws works to support the [North Shore Animal League America](https://www.trendhunter.com/trends/animal-league-america), which is known as the largest no-kill animal rescue and adoption organisation in the world. As well as providing monetary support to this great mission, the wine bottles also feature the pictures of [dogs from shelters](https://www.trendhunter.com/trends/rare-breed1), showing that there are so many sweet animals that are deserving of loving homes. Even if it's only through a bottle of wine, this is a great way to bring a dog home. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 29% | Activity: 33% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Charitable Consumerism:** Opportunities for businesses to integrate giving back into their products. - **Animal-friendly Products:** Opportunities for businesses to create products that support animal welfare. - **Cause Marketing:** Opportunities for businesses to partner with non-profits to raise awareness and funds for important causes. ### Industries Being Reshaped - **Alcoholic Beverages:** Innovative product offerings that support charitable causes and animal welfare in the alcoholic beverage industry. - **Non-profit Organizations:** Opportunities for non-profits to partner with businesses for cause marketing and impactful collaborations. - **Pet Products:** Opportunities for pet product companies to create products that benefit animal welfare organizations and their missions. ## Related on Trend Hunter - [Dog Rescue-Supporting Beers](https://www.trendhunter.com/trends/american-lager.md) - [Pet Shelter-Supporting Beers](https://www.trendhunter.com/trends/petshelter-american-lager.md) - [Canine-Supporting Pale Ales](https://www.trendhunter.com/trends/caninesupporting-west-coast-ipas.md) - [Wine-Themed Pet Costumes](https://www.trendhunter.com/trends/franzia-wines-x-bark.md) - [Animal Welfare-Focused Vodka Brands](https://www.trendhunter.com/trends/hera-the-dog-vodka.md) - [Environmentally Focused Wine Products](https://www.trendhunter.com/trends/wise-wolf-by-banrock-station.md) - [Purpose-Driven Winery Programs](https://www.trendhunter.com/trends/bottles-for-better.md) - [Charitable Wine Campaigns](https://www.trendhunter.com/trends/hunger-heroes.md) - [Parent-Friendly Wines](https://www.trendhunter.com/trends/kidfresh-reserve.md)