# Billiard Wine Branding The Montetoro Billiards Edition Wine Collection Sources Popular Bar Games By M | Published 2016-01-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wine-collection References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/01/montetoro-edicion-billar.html) & [javiergarduno](http://www.javiergarduno.com/) Spanish design agency Javier Garduño [Estudio De Diseño](https://www.trendhunter.com/trends/trosten-floating-sauna) recently put together the Montetoro Billiards Edition wine collection featuring a line of several bottles designed to look like the various [billiards from a game of pool](https://www.trendhunter.com/trends/vintage-billiards-table). The [packaging design](https://www.trendhunter.com/trends/chloe-wine-collection) takes inspiration from pool being a popular game enjoyed at bars and eateries. The Montetoro Billiards Edition wines features a uniformed aesthetic that is carried throughout the collection. The brand offers a variety of wine types and flavors, and each bottle is marked with an individual design that pays tribute to a different numbed ball dating all the way to 15. The bottles feature bright colored wrapping coupled with a circular white label that highlights the ball's number. The line's aesthetic is suited to pair well with virtually any restaurant that offers the popular bar game. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 48% | Activity: 31% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Packaging as Art:** Using creative packaging designs inspired by popular games like billiards can create unique and memorable branding opportunities for wine and other products. - **Nostalgia Marketing:** Brands can capitalize on nostalgia by incorporating elements from popular games and pastimes into their product designs, appealing to consumers' emotions and memories. - **Interactive Branding:** Incorporating interactive elements, such as different designs on each bottle representing a different numbered ball, can create a more engaging and interactive experience for consumers. ### Industries Being Reshaped - **Wine and Spirits Industry:** The wine industry can explore creative packaging designs, like the Montetoro Billiards Edition, to differentiate their products and appeal to a wider customer base. - **Design and Branding Industry:** Design agencies and branding professionals can consider incorporating elements of popular games and nostalgia to create unique and eye-catching packaging designs. - **Hospitality Industry:** Bars and restaurants can leverage themed packaging designs, like the Montetoro Billiards Edition, to enhance the overall experience for customers and create a memorable brand identity. ## Related on Trend Hunter - [Modern Chromatic Billiards Collection](https://www.trendhunter.com/trends/monocolor-billiards.md) - [Supercar-Inspired Wine Bottles](https://www.trendhunter.com/trends/taron-wine-bottle-designs.md) - [Artfully Designed Boxed Wines](https://www.trendhunter.com/trends/ami-ami-1.md) - [Wine-Developed Packaging Photography](https://www.trendhunter.com/trends/developed-through-time.md) - [Basketball-Inspired Wine Labels](https://www.trendhunter.com/trends/victor-solomon.md) - [Artfully Abstract Tequilas](https://www.trendhunter.com/trends/casa-obsidiana.md) - [Courtside Wine Kits](https://www.trendhunter.com/trends/courtside-tasting-box.md) - [Vibrant Non-Alcoholic Wine Labels](https://www.trendhunter.com/trends/kally-wines.md) - [Gamified Wine Tasting Kits](https://www.trendhunter.com/trends/card-night-tasting-experience.md)