<!-- canonical: https://www.trendhunter.com/trends/wine-alternatives -->
<!-- robots: noindex -->

# Non-Alcoholic Wine Clubs
Acid League Wine Proxies are Sophisticated Wine Alternatives

By Laura McQuarrie | Published 2020-12-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wine-alternatives
References: [prnewswire](https://www.prnewswire.com/news-releases/acid-league-debuts-wine-proxies-designed-for-the-sober-curious-and-non-drinkers-alike-301187845.html) & [acidleague](https://www.acidleague.com/collections/wine-proxies)

[Acid League](https://www.trendhunter.com/trends/ultimate-cocktail-kit) Wine Proxies can be enjoyed as wine alternatives that provide the complexity of wine without the alcohol. Created with non-drinkers and the sober curious in mind, the products deliver a premium wine experience through a monthly direct-to-consumer wine club. While [Blanc Slate](https://www.trendhunter.com/trends/villa-maria-sauvignon-blanc) is Acid League's own take on white wine, Cuvée Zero is described as a "complex yet crushable red inspired equally by the best French wine regions" and [Zest Contact](https://www.trendhunter.com/trends/yuzu-zest-japanese-tempura-veggie-mix) offers a fresh new take on orange wine.

As Acid League's winemaker, Devin Campbell, says: "I wanted to push the limit of what is possible in wine with drinks that electrify your tongue, that make you raise your eyebrows, or stop and scratch your head while you try to figure out what is going on in the glass." In the future, Acid League plans to create proxies that share non-alcoholic experiences of saké, Gewürztraminer, Champagne, rosé and bold reds.

Image Credit: Acid League

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 64% | Activity: 91% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Non-alcoholic Wine Alternatives:** Creating sophisticated wine proxies that offer the complexity of wine without the alcohol.
- **Direct-to-consumer Wine Clubs:** Offering a monthly subscription service for non-alcoholic wine proxies, providing a convenient and personalized wine experience.
- **Expanding Non-alcoholic Proxies:** Developing non-alcoholic alternatives for a wide range of alcoholic beverages, including saké, Gewürztraminer, Champagne, rosé, and bold reds.

### Where This Applies

- **Beverage:** The beverage industry can explore new opportunities for non-alcoholic wine alternatives and cater to the needs of non-drinkers and the sober curious.
- **Direct-to-consumer:** Direct-to-consumer businesses can tap into the growing demand for non-alcoholic wine alternatives by offering subscription-based services for wine proxies.
- **Alcohol:** The alcohol industry can embrace disruptive innovation by developing and marketing premium non-alcoholic alternatives to traditional wines, expanding their consumer base.

## Related on Trend Hunter

- [Non-Alcoholic Wine Clubs](https://www.trendhunter.com/trends/nonalcoholic-wine-club.md)
- [Bubbly Wine Alternatives](https://www.trendhunter.com/trends/gold-crush.md)
- [Non-Alcoholic Fermented Wines](https://www.trendhunter.com/trends/three-spirits.md)
- [Uncompromising Alcohol-Removed Wines](https://www.trendhunter.com/trends/non-alcoholic-wine-collection.md)
- [Non-Alcoholic Beverage Clubs](https://www.trendhunter.com/trends/non-alcoholic-beverage-club.md)
- [Traceable Non-Alcoholic Wines](https://www.trendhunter.com/trends/studio-null.md)
- [Approachable NA Wines](https://www.trendhunter.com/trends/relax-alcohol-removed-wines.md)
- [Non-Alcoholic Wine Sets](https://www.trendhunter.com/trends/just-enough-wines-the-na-set.md)
- [Alcohol-Free European Wines](https://www.trendhunter.com/trends/vintense.md)
