# Co-Branded Windproof Hoodies Stussy & Champion Joined to Create Simplistic and Functional Designs By Riley von Niessen | Published 2016-10-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/windproof-hoodie References: [highsnobiety](http://www.highsnobiety.com/2016/10/31/stussy-champion-windproof-hoodie-2016-fall/) & [stussy](http://www.stussy.com/) Not too long ago, Champion joined forces with A Bathing Ape for a selection of boldly branded streetwear that married its logo with camouflage patterns and more -- now, it's back with a new [collaborative line with Stussy](https://www.trendhunter.com/trends/champion-2), which includes a windproof hoodie. Well-suited to chilly fall weather, the hoodie comes adorned in both Champion and Stussy's branding, however each logo appears in a minimal fashion to keep the look simple. In addition to this, the windproof hoodies are offered in either light gray or black. In order to keep its wearer warm, the design comes equipped with a double zip enclosure. Further enhancing this is the [thick and durable technical material](https://www.trendhunter.com/trends/reigning-champ-goretex) that it's constructed from. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 47% | Activity: 49% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Co-branded Fashion:** Opportunity to explore partnerships and collaborations between fashion brands to develop unique products. - **Functional Streetwear:** Growing demand for streetwear that combines fashion and functionality to meet the needs of young consumers. - **Minimalistic Designs:** Rising trend of minimalism in fashion, offering opportunities for brands to create simple and timeless designs. ### Who This Affects Most - **Fashion Industry:** Collaborations and innovations in fashion, especially in streetwear and sports clothing. - **Sportswear Industry:** Opportunity to capitalize on the growing demand for functional and stylish sportswear. - **Streetwear Industry:** Streetwear brands can explore collaborations and co-branded products to offer unique styles and designs. ## Related on Trend Hunter - [Spring-Centric Collaborative Cozy Streetwear](https://www.trendhunter.com/trends/academy-series.md) - [Urban Technical Capsules](https://www.trendhunter.com/trends/champion-black-edition-fw25.md) - [Street Vendor-Inspired Streetwear](https://www.trendhunter.com/trends/the-fruit-stand.md) - [Co-Branded Californian Streetwear](https://www.trendhunter.com/trends/levis-x-stussy.md) - [Comforting Weighted Hoodies](https://www.trendhunter.com/trends/champion-weighted-hoodie.md) - [Versatile Sportswear Apparel](https://www.trendhunter.com/trends/reigning-champ-fw24-collection.md) - [Wearable Weighted Blanket Designs](https://www.trendhunter.com/trends/the-weighted-hoodie.md) - [Multi-Brand Apparel Lines](https://www.trendhunter.com/trends/champion-2.md) - [Graphic Garment-Dyed Streetwear](https://www.trendhunter.com/trends/stssy-and-levis-1.md)