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# Geometric Paper Face Masks
The 'Willy' Face Mask is Made from Household Materials

By Michael Hemsworth | Published 2020-08-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/willy-face-mask
References: [tuvie](http://www.tuvie.com/willy-homemade-paper-face-mask-is-based-on-simple-triangular-geometric-shapes/)

The 'Willy' face mask has been designed by Davide Esposti as a homemade facial covering that could be easily constructed with items found around a household. The mask is a low-cost, [disposable solution](https://www.trendhunter.com/trends/ebcare-mask) that is constructed using a CAD cardboard stamp that enables it to fit securely over the face to cover the nose and mouth to prevent droplet transmission. The designer used a series of elastics to finish the mask and keep it in place on the face, which enhances its ability to be customized by using more or less materials to suit users of all sizes.

The 'Willy' face mask comes as one of a growing number of crafty products being designed in response to the ongoing COVID-19 pandemic to help curb the spread.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 82% | Activity: 80% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy)

## Key Themes

### Key Themes Behind This Trend

- **Homemade Face Masks:** The trend of DIY, homemade face masks is disrupting the traditional market and creating opportunities for craft-focused businesses.
- **Low-cost Solutions:** Low-cost, disposable facial coverings made from household materials represent a disruptive innovation opportunity for the medical and personal protective equipment industries.
- **Customizable Mask Designs:** The trend of customizable mask designs presents an opportunity for the fashion industry to incorporate facial coverings as a new style accessory.

### Where This Applies

- **Craft Industry:** The growing trend of DIY, homemade face masks is disrupting the traditional market and creating opportunities for craft-focused businesses.
- **Medical Industry:** The trend of low-cost, disposable facial coverings made from household materials represents a disruptive innovation opportunity for the medical industry.
- **Fashion Industry:** The trend of customizable mask designs presents an opportunity for the fashion industry to incorporate facial coverings as a new style accessory.

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