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# Barcelona-Inspired Swimwear
The William Tempest Swimsuit Line has One Bikini & One Pair of Trunks

By Ady Floyd | Published 2015-07-17 | Updated 2015-07-21 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/william-tempest
References: [luxurylaunches](http://luxurylaunches.com/fashion/william-tempest-creates-swimwear-collection-for-the-w-barcelona.php) & [w-barcelona](http://www.w-barcelona.com/en/forms/wt-swimwear?channel=LPSIDP)

[William Tempest](https://www.trendhunter.com/trends/the-ayrshire-house) has created an exclusive line of swimsuits that were inspired by the exotic beaches of Barcelona. The entire line is made of three pieces of swim attire. There is a bikini top, a bikini bottom and one pair of [male swimming trunks](https://www.trendhunter.com/trends/mack-weldon-x-bather).

The male and female swimsuits are created using the same patterns. The designer want to create a pattern "that reflected the energy as well as the fresh, playful, avant-garde and lively personality of W Barcelona."

The results of this desire came in the form of a blue and white geometric patterned bathing suit. The patterned resembles shattered glass in a more illustrated way. The limited edition William Tempest swimwear will be sold exclusively online. It can also be obtained by guests staying at the W Barcelona Hotel's WOW suite.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 95% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Why This Trend Is Growing

- **Exclusive Swimwear:** Opportunity to create limited edition swimwear lines with unique patterns and designs inspired by specific destinations.
- **Gender-neutral Swimwear:** Potential for swimwear lines that offer matching patterns and styles for both men and women, challenging traditional gender norms.
- **Online Exclusivity:** E-commerce platforms as the sole distribution channel for high-end swimwear brands, creating a sense of exclusivity and scarcity.

### Industries Being Reshaped

- **Fashion Retail:** Fashion retailers can tap into the demand for exclusive swimwear lines and collaborate with designers to create limited edition collections.
- **Hospitality:** Hotels can partner with fashion designers to offer exclusive swimwear for their guests, enhancing the overall guest experience.
- **E-commerce:** Online platforms can leverage the trend of online exclusivity to attract customers looking for unique and limited edition swimwear options.

## Related on Trend Hunter

- [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md)
- [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md)
- [Athlete Swimwear Knit Fusion](https://www.trendhunter.com/trends/tom-daley-swimwear.md)
- [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md)
- [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md)
- [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md)
- [Luxe Whimsical Resort-Style Apparel](https://www.trendhunter.com/trends/st-regis-x-vilbrequin.md)
- [Limited-Edition Swim Trunks](https://www.trendhunter.com/trends/mack-weldon-x-bather.md)
- [Patterned Swimwear Collections](https://www.trendhunter.com/trends/pendleton-swim-and-beach.md)
