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# Graphic-Heavy Biker Jackets
Loewe Crafted the 'William Morris Meets Punk' Leather Jacket

By Amy Duong | Published 2018-03-14 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/william-morris-meets-punk
References: [hypebeast](https://hypebeast.com/2018/3/william-morris-loewe-leather-biker-jacket) & [selfridges](http://www.selfridges.com/US/en/cat/loewe-loewe-x-william-morris-leather-biker-jacket_424-3003853-H1188160VU/?previewAttribute=Black)

Spanish luxury brand [Loewe](https://www.trendhunter.com/trends/toy-boot) is following up with its monochromatic Fall/Winter 2018 collection with the unique William Morris Meets Punk leather biker jacket. The new outerwear offering is put in the spotlight with its captivating graphics and classic silhouette. The jacket pays an homage to the artistry and strong influence within punk and hardcore culture. The synopsis of the Selfridge's description concludes that a leather biker jacket is the epitome of a rebellious ensemble.

The William Morris Meets Punk leather biker jacket is accented with a plethora of beautiful graphic details. The piece is decorated with illustrated fauna and [floral details](https://www.trendhunter.com/trends/lidl-by-lidl), and constructed in 100% lamb leather. Additionally, the lining is crafted with cotton materials and completed with silver-toned hardware. The new exclusive Loewe leather biker jacket is available for purchase online at Selfridges for the price of $5,060.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 48% | Activity: 46% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Key Themes Behind This Trend

- **Graphic-heavy Biker Jackets:** Opportunity for designers to incorporate captivating graphics into classic biker jacket silhouettes.
- **Artistic Leather Outerwear:** Opportunity to create unique, art-inspired leather jackets with illustrated fauna and floral details.
- **Luxury Fashion with Punk Influence:** Opportunity for luxury brands to infuse punk and hardcore culture into their designs, creating rebellious ensembles.

### Where This Applies

- **Fashion:** Fashion brands can explore incorporating captivating graphics into their biker jacket collections.
- **Art and Design:** Art and design industries can create art-inspired leather jackets with illustrated fauna and floral details.
- **Luxury Retail:** Luxury retailers can cater to the demand for rebellious ensembles by offering leather jackets influenced by punk and hardcore culture.

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