# Hilarious Helpful Celebrity Editorials Arrested Development's Will Arnett is in This Fun GQ Spread By Lacey-Jane Walsh | Published 2013-05-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/will-arnett References: [gq](http://www.gq.com/style/wear-it-now/201306/will-arnett-in-lightweight-suits) Arrested Development star Will Arnett is featured in a new GQ magazine editorial about [stylish suits](https://www.trendhunter.com/trends/luxury-menswear-campaign). This unbelievable [funny fashion spread](https://www.trendhunter.com/trends/axe-campaign) follows Arnett as he suits up and "helps" attractive female citizens in style. This comical suit editorial shows Arnett putting out fires, giving bikini clad women mouth to mouth and helping clean up a cleavage ketchup stain. This GQ spread will no doubt make Arrested Development fans think of Arnett's hysterical character Gob, who is known for his ridiculous behavior and womanizing. This awesome editorial features a lot of dapper looking suits, but it's hard to focus on the fashion with the incredibly funny nature of these shots. With the new season of Arrested Development out on [Netflix](https://www.trendhunter.com/trends/glad-x-sesame-street), Will Arnett is on top of the world. This funny editorial shows fans that he's more than just a celebrity with a pretty face. He's also extremely helpful (in a ridiculous way.) ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 53% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Funny Fashion Editorials:** Disruptive innovation opportunity: Creating humorous and entertaining fashion spreads to engage readers and leave a lasting impression. - **Celebrity Brand Partnerships:** Disruptive innovation opportunity: Collaborating with celebrities to inject humor and personality into brand campaigns and advertisements. - **Character-inspired Fashion:** Disruptive innovation opportunity: Designing clothing lines that are influenced by beloved and iconic television characters, appealing to fans and enthusiasts. ### Sectors Adopting This - **Fashion and Lifestyle:** Disruptive innovation opportunity: Integrating humor and storytelling into fashion editorials to captivate audiences and drive engagement. - **Advertising and Marketing:** Disruptive innovation opportunity: Using humorous celebrity editorials as a fresh approach to promote brands and products. - **Television and Entertainment:** Disruptive innovation opportunity: Capitalizing on the popularity of television show characters by incorporating their style and humor into fashion and merchandise. ## Related on Trend Hunter - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Playful Alcohol Ads](https://www.trendhunter.com/trends/aviation-gin-commercial.md) - [Humorous Star-Studded Chip Campaigns](https://www.trendhunter.com/trends/call-of-the-mustaches.md) - [Wearable BBQ Bibs](https://www.trendhunter.com/trends/13-hour-drip-fit.md) - [QSR Golf Gear Collections](https://www.trendhunter.com/trends/arbys-birdies-beef-collection.md) - [Playful Character-Adorned Apparel](https://www.trendhunter.com/trends/shmoofoil.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md)