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# Flirty Pin-Up Catalogs
The Wildfox Summer 2013 Lookbook Stars Valerie a Playful Van Der Graaf

By Meghan Young | Published 2013-04-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/wildfox-summer-2013
References: [fashionising](http://www.fashionising.com/lookbook/b--wildfox-summer-13-51367.html) & [wildfoxcouture](http://www.wildfoxcouture.com/)

Model Valerie Van Der Graaf turns up the charm in the Wildfox Summer 2013 lookbook. Playing out all the [retro pin-up girl](https://www.trendhunter.com/trends/tyler-mcgillivary-3) cliches to perfection, the blonde beauty strikes flirty poses for the camera against a bright white backdrop. Each image is perfected with playful props, stereotypical themes and, of course, [sexy outfits](https://www.trendhunter.com/trends/songs-of-siren) including [aloha prints](https://www.trendhunter.com/trends/sel-de-mer) and ukilales, ice-cream sundays and ballet slippers, cowgirl, farmgirl, nautical babe and nurse. No cliche is left unturned in the Wildfox Summer 2013 lookbook.

Titled 'Hello Sailor,' the Wildfox Summer 2013 lookbook will certainly get both men and women on board the ship to a stylish summer. Fun and refreshing, the photoshoot will having people wishing the warm weather was here now rather than 'just around the corner' as many people are wont to say.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 83% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Retro Pin-up Imagery:** Opportunity for brands to incorporate playful vintage aesthetics into their advertising campaigns.
- **Playful Prop Styling:** Opportunity to create unique brand narratives through the use of whimsical props and set design.
- **Nostalgic Fashion:** Opportunity for fashion brands to tap into nostalgia by reviving retro styles and incorporating them into contemporary collections.

### Industries Being Reshaped

- **Fashion:** Fashion brands can use retro pin-up imagery and nostalgic fashion to create innovative marketing campaigns.
- **Photography:** Photographers can explore playful prop styling to create visually compelling and story-driven photoshoots.
- **Advertising:** Advertising agencies can incorporate retro pin-up imagery and nostalgic fashion into their campaigns to capture consumer attention and evoke feelings of nostalgia.

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