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# Cute Character Carrying Cases
The Wilda Wongso 'Vigoo' Gift Boxes Add Personality to Any Present

By Senduran Bhakthakumaran | Published 2012-03-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/wilda-wongso-vigoo
References: [notcot.org](http://www.notcot.org/post/46958/) & [dezeen](http://www.dezeen.com/2012/03/24/vigoo-by-wilda-wongso/)

Other than finding the perfect gift for a loved one, the packaging portion of gift-giving can cause some headache when one tries to find a most suiting wrap; however, the Wilda Wongso 'Vigoo' collection slices gift wrap fretting with a collection of personified character boxes.

These boxes are shaped like small persons allow users to decorate the box fitting for the receiver. The task of creating a cutely appealing package is taken on and conquered successfully by the [Nanyang Academy of Fine Arts](https://www.trendhunter.com/trends/gaia-building-1) design student, leaving fun task of decorating the box accordingly for the present-receiver to the gift-giver. These boxes were featured at the [International Furniture Fair Singapore](https://www.trendhunter.com/trends/konny) and was part of the SingaPlural display. The Wilda Wongso Vigoo collection is a simple way to provide a [personalized package](https://www.trendhunter.com/trends/wolt) for any small gift showing an appreciation for design and the loved one receiving it.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 39% | Activity: 68% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy)

## Key Themes

### What's Driving This Trend

- **Personalized Packaging:** The Wilda Wongso 'Vigoo' collection offers personalized packaging solutions, allowing gift-givers to create unique and appealing packages for their loved ones.
- **Character-themed Gift Boxes:** The use of character-shaped gift boxes adds a touch of fun and personality to the gift-giving experience.
- **DIY Gift Wrapping:** The Wilda Wongso 'Vigoo' collection encourages users to take on the task of decorating the gift boxes themselves, providing a creative outlet for gift-givers.

### Who This Affects Most

- **Gift Packaging:** The gift packaging industry can capitalize on the trend of personalized and character-themed packaging, offering a variety of customizable options for consumers.
- **Design and Art:** The Wilda Wongso 'Vigoo' collection represents an opportunity for the design and art industry to create innovative and visually appealing gift packaging solutions.
- **Retail and E-commerce:** Retailers and e-commerce platforms can incorporate the Wilda Wongso 'Vigoo' collection into their product offerings, providing customers with unique and memorable gift packaging options.

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