# Island-Themed Gin Branding Wild Island Gin Bottles Feature Artistic Watercolor Designs By Mishal Omar | Published 2017-05-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wild-island-gin References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/05/wild-island-botanical-gin.html) & [wildislandgin](http://wildislandgin.com/) [Wild Island Gin](https://www.trendhunter.com/trends/orange-bergamot-infused-gin) comes in a luxurious bottle that evokes expressive imagery of sunny beaches – a design that was clearly inspired by the name of the product itself. The Wild Island Gin brand enlisted the creative agency [Thirst Craft](https://www.trendhunter.com/trends/thirst-ease-mixers) to design the artistic packaging for its alcoholic beverage. As the [botanical gin](https://www.trendhunter.com/trends/willoe-gin) is sourced from the Isle of Colonsay, Scotland, Thirst Craft was inspired by this location in designing the Wild Island bottles. The bottle was inspired by the island's "rich Viking heritage" and features a sophisticated watercolor pattern that was designed to function as an artistic representation of the Scottish island's wild nature. The elegant bottle was photographed against a pale aqua backdrop for marketing purposes, emphasizing its island inspirations. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 82% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Packaging Designs:** Disruptive innovation opportunities in creating visually appealing and artistic packaging that enhances brand identity. - **Artistic Representation in Branding:** Opportunities for incorporating watercolor patterns or other artistic elements into product packaging to create a unique and memorable brand image. - **Location-inspired Packaging:** Innovative ideas for designing packaging that reflects the geographical origins or cultural heritage of a product. ### Sectors Adopting This - **Alcoholic Beverages:** Opportunities for creating visually captivating packaging and branding in the alcoholic beverage industry. - **Creative Agencies:** Opportunities for creative agencies to offer unique and aesthetically pleasing branding and packaging designs for businesses. - **Tourism and Travel:** Opportunities for the tourism and travel industry to create souvenir products with packaging that represents the destination's cultural or natural beauty. ## Related on Trend Hunter - [Alcohol Brand Rebrands](https://www.trendhunter.com/trends/edinburgh-gin-redesign.md) - [Mediterranean-Inspired Gin Bottles](https://www.trendhunter.com/trends/immagina-malfy.md) - [Adoration-Themed Gin Packaging](https://www.trendhunter.com/trends/i-love-harris-gin.md) - [Creative Collectible Spirits Bottles](https://www.trendhunter.com/trends/collectible-spirits-bottle.md) - [Folklore-Inspired Spirit Branding](https://www.trendhunter.com/trends/bathtub-gin-x-tart-london-limited-edition.md) - [Aesthetically Pleasing Botanical Gins](https://www.trendhunter.com/trends/oola-distillery.md) - [Bold Whimsy Whisky Packaging](https://www.trendhunter.com/trends/glenmorangie.md) - [Futuristic Luxury Gins](https://www.trendhunter.com/trends/wyld-gin.md) - [AI-Generated Whiskey Packaging](https://www.trendhunter.com/trends/the-twelve-elements.md)