# Wild Video Game Trailers The Video Game 'Wild' Gamescom Trailer is Set in a Fantasy Environment By Rahul Kalvapalle | Published 2014-08-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/wild-gamescom References: [theguardian](http://www.theguardian.com/technology/2014/aug/14/sony-gamescom-dayz-metal-gear-solid-hellblade) & [blog.us.playstation](http://blog.us.playstation.com/2014/08/12/introducing-ps4-exclusive-wild/) The highly anticipated video game Wild Gamescom trailer has the gaming world buzzing. The game is a [PlayStation 4](https://www.trendhunter.com/trends/horizon-forbidden-west-game) exclusive that is being developed by Michel Ancel, who created the popular Rayman video game. The trailer was unveiled at the 2014 Gamescom video game trade fair in Cologne, Germany. The Wild Gamescom trailer reveals the game to have an [open-world character](https://www.trendhunter.com/trends/runescape-dragonwilds) set in a primitive, fantasy environment that is claimed to be "as big as Europe". The game seems to focus on hunting and survival of the fittest. Users inhabit a vast environment where they come across a variety of creatures that they can then inhabit and embody. In fact, users can play as [any living animal](https://www.trendhunter.com/trends/aniimo). The Wild Gamescom trailer reveals humans as well as hogs, wolves and other creatures. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 7% | Activity: 33% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### Key Themes Behind This Trend - **Open-world Gaming:** An increasing trend in video games where players can explore expansive virtual environments, providing opportunities for immersive and diverse gameplay experiences. - **Animal-play Gaming:** A trend in video games that allows players to assume the role of various animals, providing a unique perspective and gameplay mechanics. - **Survival Gaming:** A popular trend in video games where players must navigate harsh environments and overcome challenges to stay alive, creating a sense of tension and realism. ### Where This Applies - **Video Game Development:** Opportunity for game developers to create open-world games that offer players a vast and immersive gaming experience. - **Virtual Reality:** Potential for VR developers to create animal-play gaming experiences that provide a deeply immersive and realistic experience. - **Outdoor Adventure:** Opportunity for outdoor adventure companies to integrate survival gaming elements to attract audiences interested in immersive and challenging experiences. ## Related on Trend Hunter - [Volcanic Game Trailers](https://www.trendhunter.com/trends/horizon-forbidden-west-burning-shores.md) - [Wildlife Awareness Games](https://www.trendhunter.com/trends/animal-cards.md) - [Open-World Mongolian Games](https://www.trendhunter.com/trends/windstorm-the-legend-of-khiimori.md) - [Cinematic Digital Game Trailers](https://www.trendhunter.com/trends/the-division-heartland.md) - [Adventurous Soccer Game Trailers](https://www.trendhunter.com/trends/despelote.md) - [Competitive Web3 Shooting Games](https://www.trendhunter.com/trends/wilder-world.md) - [Open-World Horror Games](https://www.trendhunter.com/trends/sons-of-the-forest.md) - [Robot Character Digital Games](https://www.trendhunter.com/trends/astro-bot.md) - [Nature-Filled Open-World Games](https://www.trendhunter.com/trends/project-blackbird.md)