# Deep-Fried Pickle-Topped Sandwiches The Roy Rogers Restaurants Wild Dill Sandwich is Savory By Michael Hemsworth | Published 2024-03-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wild-dill-sandwich References: [chewboom](https://www.chewboom.com/2024/03/16/roy-rogers-adds-new-savory-wild-dill-chicken-sandwich-and-new-pickle-fries-alongside-mint-chip-shake/) & [royrogersrestaurants](https://www.royrogersrestaurants.com)  The [Roy Rogers Restaurants](https://www.trendhunter.com/trends/summer-at-roys) Wild Dill Sandwich is the latest addition to the brand's menu that's crafted with taste, texture and quality in mind to satisfy customers seeking out a new experience. The sandwich is crafted with a [hand-battered chicken breast](https://www.trendhunter.com/trends/saucy-sandwich) piece that has been deep-fried to perfection before being topped with a series of [crispy pickle fries](https://www.trendhunter.com/trends/kentucky-fried-pickles) for a slightly sour flavor. The chicken sandwich is then paired with Monterey Jack cheese and the brand's signature Roy's cowboy sauce, all served on a brioche bun. The Roy Rogers Restaurants Wild Dill Sandwich can be enjoyed with a side of the brand's new Pickle Fries to further incorporate the deep-fried pickles into the customer's meal. The sandwich and fries are arriving alongside the returning Mint Chocolate Chip Shake and Ice Cream. Image Credit: Roy Rogers ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 13% | Activity: 20% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Gourmet Fast-food Innovations:** Exploring elevated ingredients and flavor combinations in quick-service dining to attract food enthusiasts seeking unique experiences. - **Pickle-based Menu Trends:** Introducing novel ways to incorporate pickles into dishes to cater to consumers looking for tangy and savory options. - **Brand Menu Diversification:** Expanding menu offerings with creative combinations and limited-time items to generate customer excitement and boost sales. ### Where This Applies - **Fast Food Restaurants:** Opportunities for fast-casual chains to experiment with premium ingredients and unconventional pairings for a more upscale customer base. - **Culinary Innovation:** Space for foodservice providers to explore innovative ways to showcase traditional ingredients like pickles in unexpected menu items. - **QSR Marketing Strategies:** Potential for quick-service restaurants to leverage seasonal offerings and limited-time promotions to drive customer engagement and loyalty. ## Related on Trend Hunter - [Pickle Fry Chicken Sandwiches](https://www.trendhunter.com/trends/wild-dill-chicken-sandwich.md) - [Spicy-Sweet Chicken Sandwiches](https://www.trendhunter.com/trends/honey-sriracha-chicken-sandwich.md) - [Deep-Fried Proprietary Pickle Sides](https://www.trendhunter.com/trends/shake-shack-fried-pickles.md) - [Ultra Pickle-Flavored Chicken Burgers](https://www.trendhunter.com/trends/triple-pickle-mccrispy.md) - [Tangy Multi-Pickle Cheeseburgers](https://www.trendhunter.com/trends/big-dill-cheeseburger.md) - [Deep-Fried Pickle Side Dishes](https://www.trendhunter.com/trends/pickle-fries.md) - [Fried Pickle Appetizers](https://www.trendhunter.com/trends/fried-pickles-with-ranch.md) - [Pickle QSR Chicken Menus](https://www.trendhunter.com/trends/pickled-menu.md) - [Pickle-Powered QSR Meals](https://www.trendhunter.com/trends/sonic-x-grillos.md)