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# Hard Liquor Hats
The Wiesnhelts Are the Perfect Safety Accessory for Oktoberfest

By Omar Yusuf | Published 2011-09-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wiesnhelts
References: [helt-pro](http://www.helt-pro.com/)

Oktoberfest is almost upon the unsuspecting citizens of Munich, and the best way to remain safe during the drunken revelry is by wearing a Wiesnhelt (German for Oktoberfest helmet).

The 18-day festival, held annually throughout Germany's Bavarian region, is a time for unadulterated bacchanalia -- flagons of pilsner, [roasted pork](https://www.trendhunter.com/trends/oktoberfest-beer-brats) and buxom barmaids are all vital ingredients to a successful Oktoberfest. Yet, despite drinking until temporary blindness, the locals take safety very seriously and what's more safe than a helmet? Named for the field which hosts the festival, the Wiesnhelt is a hardhat made to look like the traditional Bavarian cap. Design company brandHelt-Pro makes it clear that safety and style aren't mutually exclusive and encourages [cyclists](https://www.trendhunter.com/trends/wnd-helmet) to enjoy the festivities while maintaining a decorum of style.

Just don't expect these helmets to keep your head safe from a hangover. Oh, and remember to drink safely!

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 17% | Activity: 53% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Oktoberfest Safety Gear:** Opportunity to create safety gear, beyond helmets, for the Oktoberfest and other similar events, that is both stylish and functional.
- **Functional Novelty Wearables:** Design opportunity for creating functional safety wearables that combine novelty style elements, like the Wiesnhelts, with functional safety features.
- **Drinking Safety Products:** Opportunity to create and market innovative drinking safety products beyond helmets, like glasses that indicate levels of inebriation, to promote responsible drinking during events.

### Where This Applies

- **Design:** Opportunity for design companies to create and market functional safety wearables that incorporate style elements for unique events like the Oktoberfest.
- **Safety Gear:** Opportunity for safety gear manufacturers to expand beyond traditional helmets for events like Oktoberfest in order to create a wider range of safety products and accessories.
- **Alcohol/ Beverages:** Opportunity to create new and innovative drinking safety products for promoting responsible drinking during events, such as Oktoberfest.

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