# Single-Serve Coffee Packaging Wide Awake Coffee Co. Sells Their Product in Compact Pouches By Jana Pijak | Published 2015-04-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wide-awake-coffee References: [trndmonitor](http://trndmonitor.com/coffee-spotlight-wide-awake-single-serve-cups/) & [wideawakecoffee](http://www.wideawakecoffee.com/singleservecup.html) Wide Awake Coffee Co. is an Illinois-based brand that offers a range of single-serve java products. These include delicious Colombian, Donut Shop and French Vanilla blends along with more traditional Seattle Style Dark roasts and Hazelnut flavors. Featuring eight fresh flavors, this product range by Wide Awake Coffee Co. is packed in tiny and handheld pouches that are designed for single servings. The convenient coffee packaging makes enjoying your favorite brew easy while on the go and lets consumers mix and match a myriad of individually packed flavors. Wide Awake Coffee products are compatible with [Keurig](https://www.trendhunter.com/trends/zavida-coffee-roasters), Cuisineart, [Breville](https://www.trendhunter.com/trends/brevilles-the-control-freak) and [Mr. Coffee](https://www.trendhunter.com/trends/multifunctional-coffee-maker) machines making them extra quick to make and easy to incorporate into any morning ritual. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 12% | Activity: 20% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Single-serve Coffee Packaging:** The compact pouches for single servings of coffee offer convenience and customization options for consumers on the go. - **Variety of Flavors:** The wide range of flavors available in single-serve coffee packaging allows consumers to mix and match their favorite brews. - **Compatibility with Multiple Machines:** Wide Awake Coffee products being compatible with various coffee machines provides quick and easy access to their single-serve offerings. ### Where This Applies - **Food and Beverage:** The food and beverage industry can leverage single-serve coffee packaging to offer convenient and customizable coffee options for busy consumers. - **Packaging:** The packaging industry can explore innovative designs and materials for compact pouches that enhance the convenience and freshness of single-serve coffee products. - **Coffee Machines:** Coffee machine manufacturers can capitalize on the compatibility trend by creating machines that cater specifically to the needs of single-serve coffee packaging. ## Related on Trend Hunter - [Single-Serve Coffee Bag Systems](https://www.trendhunter.com/trends/singleserve-coffee-bag.md) - [Single-Serve Pour-Over Coffee Bags](https://www.trendhunter.com/trends/pour-over-coffee-bags.md) - [Single-Serve Coffee Bags](https://www.trendhunter.com/trends/singleserve-coffee.md) - [Single-Serve Coffee Concentrates](https://www.trendhunter.com/trends/singleserve-coffee-concentrate.md) - [Modern Coffee Packaging Designs](https://www.trendhunter.com/trends/modern-coffee-packaging.md) - [Recyclable Coffee Packagings](https://www.trendhunter.com/trends/tanuii-coffee.md) - [Refillable Coffee Pouches](https://www.trendhunter.com/trends/nescafe.md) - [Modern Coffee Packaging Designs](https://www.trendhunter.com/trends/happy-products.md) - [Machine-Free Coffee Capsules](https://www.trendhunter.com/trends/3commas-instant-coffee-pods.md)