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# Sweat-Wicking Pajamas
Lusomé is a Sleep and Loungewear Line for Women with Night Sweat Issues

By Alyson Wyers | Published 2016-06-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/wicking-pajamas
References: [refinery29](http://www.refinery29.com/2016/06/115077/pajamas-night-sweats-lusome-sleepwear) & [lusome](https://www.lusome.com/us/)

This line of wicking pajamas addresses an issue the majority of women deal with. According to a 2015 study, 80% of women will deal with night sweats at some point in their lives. This is why Lara Little invented her sleepwear range, Lusomé.

The condition exists mostly with [menopausal women having hot flashes](https://www.trendhunter.com/trends/embr-wave-2) or chemotherapy patients, but is still pervasive enough that Little felt compelled to create her own loungewear brand. Lusomé wicking pajamas attempt to find a balance between functionality and style. At a functional level, the products "empower women to manage night sweat issues that have traditionally made them feel less desirable as a woman." Their simple yet flattering designs are intended for women of almost every size and shape, enhancing their femininity.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 89% | Activity: 66% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Wicking Loungewear:** Opportunity for innovative sleep and loungewear brands to develop products that address night sweat issues faced by women.
- **Functional Fashion:** Opportunity for fashion brands to create stylish yet functional clothing designs that empower women to manage night sweats.
- **Inclusive Sizing:** Opportunity for brands to offer inclusive sizing options for women of all sizes and shapes in their loungewear collections.

### Who This Affects Most

- **Sleep and Loungewear:** Opportunity for sleep and loungewear brands to develop wicking pajamas that address night sweats in women.
- **Fashion:** Opportunity for fashion brands to incorporate functionality into their designs for women dealing with night sweats.
- **Apparel Retail:** Opportunity for apparel retailers to expand their product offerings to include inclusive sizing options in loungewear for women.

## Related on Trend Hunter

- [Menopause-Specific Sleepwear](https://www.trendhunter.com/trends/wuka.md)
- [Wellness-Focused Sleepwear Lines](https://www.trendhunter.com/trends/wearable-wellness-collection.md)
- [Temperature-Regulating Bedding](https://www.trendhunter.com/trends/night-sweat-menopause-bedding.md)
- [Easy-Care Cooling Sleepwear](https://www.trendhunter.com/trends/evercool-cooling-pajamas.md)
- [Menopausal Luxury Sleep Solutions](https://www.trendhunter.com/trends/lara-smith.md)
- [Science-Backed Sleepwear](https://www.trendhunter.com/trends/technical-sleep-apparel.md)
- [Circulation-Promoting Sleepwear Lines](https://www.trendhunter.com/trends/hologenix-2.md)
- [Parisian Altheisure-Style Sleepwear](https://www.trendhunter.com/trends/bed-sleepwear.md)
- [Hot-Flash-Controlling Wearable Devices](https://www.trendhunter.com/trends/embr-wave-2.md)
