# Vivacious Vacationer Portraits The Why Oh Why Bibo Aswan Editorial is Tropical and Chic By Jana Pijak | Published 2012-12-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/why-oh-why-bibo-aswan References: [designscene.net](http://www.designscene.net/2012/12/amanda-cheng-bibo-aswan.html) & [facebook](https://www.facebook.com/biboaswanphotography) The ‘Why Oh Why’ Bibo Aswan editorial captures daring womenswear fashions and bold cosmetic applications. This striking outdoor photo shoot stars Amanda Cheng who sports a citrus-hued pixie cut with matching eyebrows by Facekraft hair and makeup artist Shahnaz Bahar. The model is outfitted by stylist Keith Chee who dresses her in a sleek wardrobe of all-black pieces from the [Maison Martin Margiela](https://www.trendhunter.com/trends/maison-amorys-gingham-edit) for [H&M](https://www.trendhunter.com/trends/the-white-lotus-1) collaboration collection. From [revealing bikini sets](https://www.trendhunter.com/trends/bathing-belle-swimwear) and angular frocks to oversized coat pieces, the ‘Why Oh Why’ Bibo Aswan fashion story redefines a traditional vacation wardrobe. The striking editorial features over-saturated coloring that enhances the photo shoot’s brightly colored tropical backdrop. Standing apart from the crowd, this portrait series is sure to turn heads. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 71% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Daring Womenswear Fashions:** Disruptive innovation opportunity: Develop sustainable and inclusive fashion lines that challenge traditional vacation wardrobe norms. - **Bold Cosmetic Applications:** Disruptive innovation opportunity: Create customizable and eco-friendly cosmetic products that allow consumers to experiment with daring looks. - **Over-saturated Coloring:** Disruptive innovation opportunity: Introduce new photo editing technologies that enhance and personalize the coloring of outdoor photo shoots. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Integrate Artificial Intelligence (AI) and Virtual Reality (VR) technologies into the fashion industry to provide immersive and personalized shopping experiences. - **Cosmetics:** Disruptive innovation opportunity: Develop sustainable and cruelty-free cosmetic products that cater to bold and experimental consumers. - **Photography:** Disruptive innovation opportunity: Create advanced editing software and equipment that enables photographers to create captivating and unique visuals with enhanced coloring. ## Related on Trend Hunter - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Joyous Spirit-Inspired Holiday Apparel](https://www.trendhunter.com/trends/opa-collection.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Island Print Capsules](https://www.trendhunter.com/trends/spice-island.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md)