# Funky Paint-Splattered Hoods The WHIZ Limited Roam Jackets are Spunky By Chalaine Mantha | Published 2011-02-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/whiz-limited-roam-jackets References: [freshnessmag](http://www.freshnessmag.com/2011/02/01/whiz-limited-roam-jacket/) & [whiz.jp](http://whiz.jp/) The WHIZ Limited Roam Jackets look pretty badass. They are part of the Spring/Summer 2011 collection FREAXZ from WHIZ Limited. The collection was inspired by people who were labeled as "freaks" at [Wood Stock](https://www.trendhunter.com/trends/wood-wood-field-studies). The Roam jackets have a [tiger stripe camouflage pattern](https://www.trendhunter.com/trends/lion-camo-rain-jacket) and a psychedelic hood. The WHIZ Limited Roam Jackets look warm and cozy, coming in [three different colors](https://www.trendhunter.com/trends/yinka-ilori-1), all with a uniquely printed hood. **Implications** - Youth consumers idealize the era of Abstract Expressionism in NYC as represented by the paintings of Jackson Pollock. These paintings are a stand in for the non-traditional lifestyles that this generation is eager to adopt. Companies must be aware of how the lifestyle decisions of today's youth differs from those of their parents. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 17% | Activity: 4% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Youth Idealization of Abstract Expressionism:** Opportunity for companies to incorporate abstract expressionist elements in their products or marketing to appeal to the youth market. - **Non-traditional Lifestyles:** Companies can capitalize on the desire for unique and unconventional lifestyles by offering products or services that cater to this trend. - **Nostalgia for Woodstock Era:** Opportunity to create products that pay homage to the Woodstock era and its values. ### Where This Applies - **Fashion:** Fashion brands can create clothing items or accessories with abstract expressionist patterns or psychedelic elements. - **Home Decor:** Home decor companies can offer products that incorporate abstract expressionist designs, influencing the overall aesthetic of a space. - **Music and Entertainment:** Opportunity to create music or entertainment experiences that celebrate the Woodstock era and its countercultural values. ## Related on Trend Hunter - [Statement Jacket Collections](https://www.trendhunter.com/trends/cult-gaia-x-raxxy.md) - [Rugged Fashion-Forward Jackets](https://www.trendhunter.com/trends/fjackets-affordable-fashion.md) - [Versatile Stylish Seasonal Jackets](https://www.trendhunter.com/trends/blauer-1.md) - [Militant Springtime Jacket Designs](https://www.trendhunter.com/trends/relwen-sailcloth-tanker-jacket.md) - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Limited-Edition Hood Trims](https://www.trendhunter.com/trends/hood-trim.md) - [Artist-Collab Branded Jackets](https://www.trendhunter.com/trends/lidl-by-lidl.md) - [Jacket-Inspired Sweaters](https://www.trendhunter.com/trends/fleece-parka.md) - [Boxy Botanical Outerwear](https://www.trendhunter.com/trends/garden-jacket.md)