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# White Truffle Serum Sprays
d'Alba's White Truffle Spray Serum Doubles as a Setting Spray

By Laura McQuarrie | Published 2020-11-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/white-truffle-spray-serum
References: [prnewswire](https://www.prnewswire.com/news-releases/dalba-white-truffle-spray-serum-sold-with-over-5-million-units-301175426.html) & [en.dalba.co.kr](http://en.dalba.co.kr/product/etc)

The White Truffle Spray Serum by Korean beauty brand d'Alba stands out as a spray-type serum that is easy to apply and packed with numerous benefits. Powered by potent ingredients that are backed by clinical trials, the spray serum spotlights fine ingredients like anti-aging white truffle, which is rich in fatty acids and useful for supporting the skin's barrier. The versatile product also shares the skin-enhancing benefits of nourishing avocado oil, a so-called "skin superfood" according to the brand.

The simple and minimalist spray serum can be misted on the skin morning and night as part of a regular skincare routine, or it may be used as an instant refresher as needed or a [makeup setting spray](https://www.trendhunter.com/trends/ultra-blur). As d'Alba says, the product "has been widely used to care for skin irritation caused by wearing face masks and treat skin dryness due to changing seasons."

Image Credit: d'Alba

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 13% | Activity: 10% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Spray-type Serums:** Opportunity for disruptive innovation in creating convenient and easy-to-use serums that can be misted onto the skin.
- **Skin Superfoods:** Opportunity for disruptive innovation in developing skincare products that incorporate nutrient-rich ingredients like avocado oil to enhance skin health.
- **Multipurpose Beauty Products:** Opportunity for disruptive innovation in creating versatile beauty products that can serve multiple functions, such as acting as a skincare serum and a makeup setting spray.

### Industries Being Reshaped

- **Beauty and Skincare:** Opportunity for disruptive innovation in the beauty and skincare industry to create innovative spray-type serums and multipurpose beauty products.
- **Cosmetics:** Opportunity for disruptive innovation in the cosmetics industry to develop makeup setting sprays that also provide skincare benefits.
- **Natural and Organic Products:** Opportunity for disruptive innovation in the natural and organic products industry to incorporate skin superfoods like avocado oil into their formulations.

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