# Understated Ink White Tattoos Gaining in Popularity By Cowbag | Published 2008-09-14 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/white-tattoos-latest-must-have-in-hollywood References: [dailymail](http://www.dailymail.co.uk/femail/article-1055607/White-tattoos--latest-accessory-Hollywood.html) & [flickr](http://www.flickr.com/groups/whiteinktattoos/) White tattoos are the current must-have for Hollywood A-listers. Those who have taken the plunge to get a [white tattoo](https://www.trendhunter.com/trends/mark-of-life) include Kate Moss and Lindsay Lohan. The Shamrock Tattoo parlor in Los Angeles is their chosen venue to get the [subtle ink designs](https://www.trendhunter.com/trends/ai-tattoo-creator), which are far less visible than traditional brightly-colored tattoos. White tattoos are notoriously hard to heal. Although a [regular tattoo gun](https://www.trendhunter.com/trends/blackdot-device) is used for the process, the ink is thicker than normal to make it stand out on the skin without looking like scar tissue. This unusual tattoo color fades faster than other colors, and a person's skin tone has a dramatic impact on how the finished tattoo will come out. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 98% | Activity: 87% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) ## Key Themes ### Why This Trend Is Growing - **White Tattoos:** New demand for white tattoos is emerging as a trendy alternative to traditional colored tattoos. - **Subtle Ink Designs:** There is a growing interest in getting subtle ink designs that are less visible, providing a unique style and personal statement. - **Skin Tone Impact:** The impact of a person's skin tone on the finished white tattoo creates an opportunity for customized and personalized tattoo experiences. ### Industries Being Reshaped - **Tattoo Parlors:** Tattoo parlors can tap into the rising demand for white tattoos and offer specialized services to cater to this trend. - **Cosmetics Industry:** The cosmetics industry can develop innovative products and treatments specifically designed to enhance and protect white tattoos. - **Fashion and Lifestyle Brands:** Fashion and lifestyle brands can collaborate with tattoo artists and incorporate white tattoos into their designs, offering unique and personalized fashion statements. ## Related on Trend Hunter - [Progressive Rewritable Tattoos](https://www.trendhunter.com/trends/magic-ink.md) - [Glow-in-the-Dark Temporary Tattoos](https://www.trendhunter.com/trends/the-glowing-garden-tattoo-sheet.md) - [Ketchup-Colored Tattoo Inks](https://www.trendhunter.com/trends/ketchupthemed-tattoo.md) - [Hotel-Friendly Tattoo Pop-Ups](https://www.trendhunter.com/trends/tattoo-popup.md) - [Tattoo-Style Pimple Patches](https://www.trendhunter.com/trends/zitsticka-x-jonboy.md) - [Hospitality-Focused Tattoo Services](https://www.trendhunter.com/trends/inked-out.md) - [Palm-Sized Tattoo Printers](https://www.trendhunter.com/trends/temporary-tattoo-device.md) - [Online Tattoo Art Marketplaces](https://www.trendhunter.com/trends/blackdot.md) - [AI-Powered Tattoo Printers](https://www.trendhunter.com/trends/imprintu.md)