# Single-Use Face Mask Tablets This Marshmallow White Clay Face Mask is Formed into Pellets By Laura McQuarrie | Published 2020-03-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/white-clay-face-mask References: [newhope](https://www.newhope.com/beauty-and-lifestyle/8-natural-beauty-launches-put-fresh-face-2020/gallery?slide=2) & [cestmoi](https://www.cestmoi.com/products/mellow-marshmallow-white-clay-facial-mask) This [white clay face mask](https://www.trendhunter.com/trends/milk-bath-soak) from C'est Moi is somewhere between a pre-made face mask and a completely DIY option, as it takes the form of a single-use pellet that can be mixed with water for a DIY experience. The pre-portioned Marshmallow White Clay Facial [Mask](https://www.trendhunter.com/trends/hydrogel-hydrating-mask) helps to take the guesswork out of getting the right quantities of ingredients, as it only needs to be activated with a small amount of water. Alongside white clay, marshmallow extract is a key ingredient in the face mask, which helps to promote smoothing, refining, balance and a luminous glow. Some of the other skin-nourishing and soothing ingredients in the [single-use mask tablets](https://www.trendhunter.com/trends/multi-masking) are shea butter, coconut oil and rice starch. Image Credit: C'est Moi ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 49% | Activity: 40% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Single-use Face Masks:** The trend of single-use face masks offers convenience and eliminates the need for measuring ingredients. - **DIY Beauty Products:** The trend of DIY beauty products allows consumers to customize their skincare routines. - **Pre-portioned Skincare:** The trend of pre-portioned skincare products simplifies the application process and ensures the right quantities of ingredients. ### Industries Being Reshaped - **Beauty and Skincare:** The beauty and skincare industry can explore the development of more convenient and customizable face mask solutions. - **Packaging and Manufacturing:** The packaging and manufacturing industry can innovate in producing single-use face mask tablets that are easy to use and eco-friendly. - **Wellness and Personal Care:** The wellness and personal care industry can introduce pre-portioned skincare products that enhance the at-home beauty experience. ## Related on Trend Hunter - [Gentle Exfoliating Clay Masks](https://www.trendhunter.com/trends/cosmettes-rosy-glow-mask.md) - [Hydrating Gel-Based Masks](https://www.trendhunter.com/trends/instantlift-express-revitalizing-mask.md) - [Bean-Infused Wash-Off Masks](https://www.trendhunter.com/trends/mung-bean-wash-off-mask.md) - [Dessert-Inspired Facial Masks](https://www.trendhunter.com/trends/sundae-scoop-wash-off-face-mask-set.md) - [Pudding-Like Exfoliating Creams](https://www.trendhunter.com/trends/nourish-nutrient-rich-soil-resurfacing-mask.md) - [Elevated Tablet-Style Cleansers](https://www.trendhunter.com/trends/seadrop-skincare.md) - [Clay Milk Bath Soaks](https://www.trendhunter.com/trends/milk-bath-soak.md) - [Cream-Infused Sheet Masks](https://www.trendhunter.com/trends/milk-rx-compress.md) - [Freeze-Dried Skincare Masks](https://www.trendhunter.com/trends/aglow-instant-dewy-mask.md)