# Tangy Apple Hard Seltzers White Claw® Hard Seltzer Green Apple is Arriving in the UK for Summer By Michael Hemsworth | Published 2025-04-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/white-claw-hard-seltzer-green-apple References: [grocerytrader](https://grocerytrader.co.uk/white-claw-takes-a-bite-out-summer-with-new-green-apple-flavour/) & [uk.whiteclaw](https://uk.whiteclaw.com/?srsltid=AfmBOoqBwXsVr7vGzblry5eT4K73mZYeqtwMS4eqFVc-QMWoRqJNDFXu)  White Claw® Hard Seltzer Green Apple is headed to the UK market as a tangy, flavorful [ready-to-drink (RTD) hard seltzer](https://www.trendhunter.com/trends/white-claw-gin-smash) that's perfect for enjoying straight out of the can or over ice this summer. The drink is crafted with the brand's signature hard seltzer base that's infused with [tangy notes of green apple](https://www.trendhunter.com/trends/apple-sour-martini) throughout, which will work great as a libation to sip on in the warm weather months. The drink is crafted with a natural flavor, sparkling water and triple-distilled spirit to give it a 4.5% ABV with 95-calories per can. White Claw® Hard Seltzer Green Apple is launching in packs of 12 cans via the brand's UK website for £22 with single cans arriving in the retail [Chanel](https://www.trendhunter.com/trends/cc-league-programme) for £2.30 each. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 26% | Activity: 36% | Freshness: 40% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Tangy-flavored Hard Seltzers:** The introduction of unique flavors like green apple may disrupt the hard seltzer market through enhanced sensory experiences. - **Low-calorie Alcoholic Beverages:** Offering beverages with only 95 calories appeals to health-conscious consumers seeking lighter alternatives. - **Summer-seasonal Beverage Releases:** Timely launches of refreshing RTD products coincide with consumer preferences for summer enjoyment. ### Who This Affects Most - **Alcoholic Beverages Industry:** Innovations in flavor profiles and composition are driving growth and competition in the canned beverage segment. - **RTD Beverage Market:** The expansion of novel hard seltzer variants is pushing the boundaries of ready-to-drink offerings. - **Health-conscious Consumer Goods:** Products with fewer calories, like this seltzer, tap into the growing demand for healthier indulgences. ## Related on Trend Hunter - [Seasonal Hard Seltzer Flavors](https://www.trendhunter.com/trends/white-claw-summer-flavors.md) - [Autumnal Berry Hard Seltzers](https://www.trendhunter.com/trends/white-claw-blackberry.md) - [Lemonade-Flavored Seltzers](https://www.trendhunter.com/trends/white-claw-refrshr.md) - [Fruit-Forward Seltzers](https://www.trendhunter.com/trends/white-claw-hard-seltzers.md) - [Premium Cocktail-Style Beverages](https://www.trendhunter.com/trends/clawtails.md) - [Balanced Tartness Hard Seltzers](https://www.trendhunter.com/trends/white-claw-hard-seltzer-passion-fruit.md) - [Extra-Crisp Apple Ciders](https://www.trendhunter.com/trends/strongbow-ultra-apple-cider.md) - [Gin-Infused Hard Seltzers](https://www.trendhunter.com/trends/white-claw-gin-smash.md) - [Flavored Seltzer Packs](https://www.trendhunter.com/trends/variety-pack-no-2.md)