# Subtle Dual-Tonal Sneakers The Air Jordan 3 Sneaker gets a White and Navy Colorway By Amy Duong | Published 2023-10-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/white-and-navy References: [highsnobiety](https://www.highsnobiety.com/p/air-jordan-3-white-navy-2024/)  Jordan Brand kicks off the upcoming new year with a white and navy colorway palette joining its roster of the Air Jordan 3 sneaker model. It is set to drop to the public officially on January 13th with a clean look throughout the classic silhouette. Additionally, the shoes will be arriving in this palette across the full family-size run. The uppers are made from white leather materials for a premium build with a textural pattern. This is then contrasted with hits of Midnight Navy and the brand's signature Cement Grey accents. Other details include the traditional greyed elephant print that can be seen printed along the heel to finish the classic sneaker months ahead of the launch. Image Credit: @yankee_kicks ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 64% | Activity: 14% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Dual-tonal Sneakers:** The Air Jordan 3 is released in a white and navy colorway, offering a subtle two-tone design for sneaker enthusiasts. - **Clean Look Silhouettes:** Jordan Brand introduces a clean and minimalist design to the Air Jordan 3, showcasing a sleek aesthetic for sneaker collectors. - **Family-size Run:** The Air Jordan 3 in the white and navy colorway is available in a full family-size range, catering to sneaker enthusiasts of all ages. ### Who This Affects Most - **Athletic Footwear:** The release of the Air Jordan 3 showcases the ongoing innovation and design trends in the athletic footwear industry. - **Fashion:** The white and navy colorway of the Air Jordan 3 demonstrates the fashion industry's continuous integration of sneakers as a style statement. - **Retail:** The upcoming drop of the Air Jordan 3 in a clean and minimalist design presents an opportunity for retailers to capitalize on the demand for exclusive sneakers. ## Related on Trend Hunter - [Expanded Simplistic Mid Sneakers](https://www.trendhunter.com/trends/rare-air.md) - [Minimal Sleek Basketball Shoes](https://www.trendhunter.com/trends/pure-money.md) - [Deep Navy Tonal Sneakers](https://www.trendhunter.com/trends/midnight-navy-colorway-1.md) - [Crisp Tonal Basketball Sneakers](https://www.trendhunter.com/trends/lucky-shorts.md) - [Charming Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/treat-yourself-colorway.md) - [Monochromatic Speckled Sneakers](https://www.trendhunter.com/trends/white-cement-colorway.md) - [Minimal Metallic-Detailed Sneakers](https://www.trendhunter.com/trends/metallic-navy.md) - [Red-Accented Basketball Sneakers](https://www.trendhunter.com/trends/true-red-colorway.md) - [Monochromatic Hybrid Sneakers](https://www.trendhunter.com/trends/air-jordan-23-1.md)